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YOUR TIP FOR APRIL 17, 2012
 


Nurture sales of birth-of-a-child gifts through clienteling.

HOW? Send top customers a card or a small baby gift like a silver box to hold a baby's first lock of hair or lost tooth.

WHY? The gesture will keep you in mind as a leading gift source for special occasions such as Mother's Day (when new mothers often get the biggest gifts).

SOURCE: DPS

 
   
 


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