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Do You Or Don’t You : Do you and your sales staff take notes during the sales process?

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Do You Or Don’t You : Do you and your sales staff take notes during the sales process?

Do You Or Don’t You : Do you and your sales staff take notes during the sales process?

Do You Or Don’t You : Do you and your sales staff take notes during the sales process?

Published in the March 2012 issue

52% YES, I DO

All of my staff has a clientele book. They are required to fill out a page for every customer and make detailed notes about the encounter. — Chris Snowden; Snowden’s Jewelers, Wilmington, NC

Any info gathered is a plus, especially likes or dislikes. — Tim Wright; Simply Unique Jewelry Designs,  Yorktown, VA

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I jot down details as conversation flows. I’m often asked how I knew something. People will tell you everything. — Lisa McConnell; Lisa McConnell Jewelry Design Studio We developed a legal-size counter pad with our logo and store info as well as diamond info in the margins with a large blank space in the middle. — Anderson Bass; Churchwell’s Jewelers, Wilson, NC

It helps the listening process to write down what the customer’s specifics are. — Dorothy Vodicka; The Gem Collection, Tallahassee, FL

 We try to listen to what the customer likes and wants. Basically, we make a wish list for them before they even know it. — Marc Majors; Sam L. Majors, Lubbock, TX

Only if it’s a special job. They’re not at their shrink’s office. As a customer, note-taking would make me uncomfortable. — Lora S. Wright; Southern Jewelers, Sanford, NC

48% NO, I DON’T

How rude! — Craig C. Curtis; Downtown Jewelry & Engraving Shop, Belfast, ME My staff believes its presentations are so good the customers should be taking notes. — Bill Elliott; Ross Elliott Jewelers, Terre Haute, IN

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We are so verbal and hold each other accountable for everything said. — Morgan Bartel; Collins Diamonds, Liberal, KS

We prefer to make notes after they leave. It gives them the impression they have our full attention. In many upscale restaurants the wait staff never writes down your order, yet never makes a mistake. We like that approach. — Rosanne Kroen; Rosanne’s Diamonds & Gold, South Bend, IN


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This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

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Do You Or Don't You?

Do You Or Don’t You : Do you and your sales staff take notes during the sales process?

Published

on

Do You Or Don’t You : Do you and your sales staff take notes during the sales process?

Do You Or Don’t You : Do you and your sales staff take notes during the sales process?

Do You Or Don’t You : Do you and your sales staff take notes during the sales process?

Published in the March 2012 issue

52% YES, I DO

All of my staff has a clientele book. They are required to fill out a page for every customer and make detailed notes about the encounter. — Chris Snowden; Snowden’s Jewelers, Wilmington, NC

Advertisement

Any info gathered is a plus, especially likes or dislikes. — Tim Wright; Simply Unique Jewelry Designs,  Yorktown, VA

I jot down details as conversation flows. I’m often asked how I knew something. People will tell you everything. — Lisa McConnell; Lisa McConnell Jewelry Design Studio We developed a legal-size counter pad with our logo and store info as well as diamond info in the margins with a large blank space in the middle. — Anderson Bass; Churchwell’s Jewelers, Wilson, NC

It helps the listening process to write down what the customer’s specifics are. — Dorothy Vodicka; The Gem Collection, Tallahassee, FL

 We try to listen to what the customer likes and wants. Basically, we make a wish list for them before they even know it. — Marc Majors; Sam L. Majors, Lubbock, TX

Only if it’s a special job. They’re not at their shrink’s office. As a customer, note-taking would make me uncomfortable. — Lora S. Wright; Southern Jewelers, Sanford, NC

48% NO, I DON’T

Advertisement

How rude! — Craig C. Curtis; Downtown Jewelry & Engraving Shop, Belfast, ME My staff believes its presentations are so good the customers should be taking notes. — Bill Elliott; Ross Elliott Jewelers, Terre Haute, IN

We are so verbal and hold each other accountable for everything said. — Morgan Bartel; Collins Diamonds, Liberal, KS

We prefer to make notes after they leave. It gives them the impression they have our full attention. In many upscale restaurants the wait staff never writes down your order, yet never makes a mistake. We like that approach. — Rosanne Kroen; Rosanne’s Diamonds & Gold, South Bend, IN


{JFBCLike}

{JFBCComments}

Advertisement

Advertisement

SPONSORED VIDEO

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

Promoted Headlines

Most Popular