Take our poll.
The stereotypical jeweler carries lots of diamonds, but that's not the only way to run a successful store.
Some carry only a limited number of diamonds, and others build their business on other types of jewelry entirely.
We love to know: How important are diamonds to your business?
Take our poll and be sure to follow us on Twitter!
How important are diamonds to your business?— INSTORE (@instoremag) July 3, 2017