NEW YORK — ASHI Diamonds recently announced the addition of Marc Bingham as its sales representative and marketing consultant for the west coast region for California, Washington, Oregon, and Nevada. The appointment is part of a marketing and expansion strategy that will enable the company to better service the Independent Jewelers in the United States.
Bingham comes to ASHI with more than 15 years of experience in the jewelry industry. He will work with independent jewelers in developing their merchandising and marketing strategy to grow their business and build their brand.
Something Big Is Missing From Gene the Jeweler's Business
Several somethings, actually. And as in many other cases, the issue is not so much about what the fictional jeweler is doing. It's what he's not doing.