We hate to nag. Absolutely hate it. That said, let's commence with some nagging: if you expect to wow your customers Black Friday with a refreshed, revitalized, sparkling store, there’s no time to waste.
Building the Store: Celebrating the Beginning
Jay Klos and his staff celebrate closing the deal on the new location for Grogan Jewelers. But it's only the first step.
Editor's Note: Warning Bells
The holidays are coming, relentlessly, inevitably, and the key to making the most of them is to be prepared. And to really get your cash register playing the Hallelujah Chorus, you’ve got to start preparing right this second!
Custom Creations: Landscaping Design
Jewelers critique pieces created by their peers.
The Business: Shake it Up
Don't get stuck doing business the way it's always been done. There could be a better way.
Tom Duma: Check Out Your Area Competition
Shop the competition. After all, if they're smart, they're doing it to you.
New Arrivals: Platinum
Fluid and sleek platinum in fantastic photo galleries perfect for your inquisitive eyeballs' viewing pleasure.
Best of the Best: Try One on For Size
In January, just in time for Valentine’s Day shopping, hundreds of people — each wearing the same 18-carat, $1 million diamond pendant — began posting photos of themselves on the Diamond Boutique’s Facebook page. The promotion, integrated with an in-store event, garnered widespread national attention without any paid advertising and bolstered the store’s Facebook fan base. Even the dog came away looking like a star.
Cheat Sheet: Surviving Your Serengeti
Seven skills to master life and business — not necessarily in that order.
Cool Website: Raymond Lee Jewelers
This site's virtual tour makes it cool. But would it be better without? Perplexing, we know.
In Time: Gray Matters
Thinking about construction and style.
Opening Lines: September's Newest Jewelry
Jenny Reeves fuses layers of Argentium sterling silver and 18K gold, Rebekah Lea Designs debuted in June 2012 with jewelry inspired by nature and much, much more!
Know it All: September 2012
Amazon's shift in strategy is a threat to retailers, merchants are allowed to pass on swipe fees and the rest of the top 10.
Stuff for Your Store: September's Hot List
Full of business-boosting items, this month's hot list is so flippin' hot it's practically on fire.
Case in Point: Stocking Stuffers
This year when you stock your display cases with holiday items, think about pieces that make affordable and stylish gifts for stuffing stockings.
E.M. Smith Jewelers is on the verge of sensory guerilla warfare. You’re charmed by its elegant quarters in a 150-year-old brick farmhouse and wowed by its 81-facet Capella diamonds, each inscribed with a private message. And then, suddenly, two guys in disco wigs startle you anew.