Debbie Fox of Fox Fine Jewelry in Ventura, CA, a small independent jeweler in a community of 100,000, realized the extent of her customers’ financial suffering in the fall of 2008, when they started bringing in sentimental, heirloom pieces for her to sell — quickly – because they needed money to pay their rent or mortgage.
Something Big Is Missing From Gene the Jeweler's Business
Several somethings, actually. And as in many other cases, the issue is not so much about what the fictional jeweler is doing. It's what he's not doing.