Written by admin Friday, 03 February 2012 00:30
New York, NY (February 2, 2012)— The Silver Promotion Service (SPS) today announced that, in celebration of VERANDA magazine’s 25th year in publishing, it will launch the Silver Anniversary program at VERANDA’s kick-off gala in New York on March 14, 2012. SPS will serve as the sponsor of that evening and will participate in multiple VERANDA Silver Anniversary events throughout 2012.
Michael Barlerin, SPS Director, said, “We could not be more pleased about the opportunity to be working with VERANDA. One of our strategic objectives is to ‘brand’ any event having to do with 25 as a Silver Event. Being able to do so with such a prestigious magazine is truly a unique opportunity.”
“We are delighted to partner with Silver Promotion Service in celebration of our Silver Anniversary,” said Jennifer Levene Bruno, publisher and chief revenue officer, VERANDA. “For the luxury and design connoisseur, VERANDA is the authority on innovative sources and quality product. As a leader in the luxury category, Silver Promotion Service is the perfect partner to join us for this incredible milestone.”
The Silver Promotion Service is a marketing initiative that was introduced in 2008 by the Washington, D.C.- based Silver Institute. Its objective is to develop and implement programs designed to enhance the image of and stimulate demand for silver jewelry in major international markets.
VERANDA (www.VERANDA.com) is one of the world's most exquisitely produced luxury design magazines. Published six times a year, it is distinguished by its artful representation of architecture, interiors, gardens, entertaining and floral arrangements. The magazine showcases leading designers and taste makers and travels far and wide to bring its readers some of the most beautiful interiors of the world. VERANDA is published by Hearst Magazines, a unit of Hearst Corporation (www.hearst.com) and one of the world’s largest publishers of monthly magazines, with nearly 300 editions around the world, including 20 U.S. titles and 19 magazines in the United Kingdom, published through its wholly owned subsidiary, The National Magazine Company Limited.


