HomeCommunityINSTOREINDESIGNFeatured BlogsServicesThe Smart Show
 

  YOUR TIP FOR FEBRUARY 21, 2012  
 


When laying out product, don't be too matchy-matchy.

WHY? In apparel style today, things coordinate loosely but do not match exactly. Keep that in mind when creating assortments: Do not feature sets of earrings, pendants, bracelets. Vignettes of complementary jewelry are a great time saver because you have done the coordination work for your customer.

HOW? Your colored gemstone jewelry should be influenced by the seasonal color palette (check out www.pantone.com). Grays have been hot for several seasons now — are you carrying gray pearls, or gray moonstones so a woman can match her jewelry to her wardrobe?

SOURCE: Sally Furrer

Check out more of Sally Furrer's product tips, merchandising tactics and free checklists here, then see her live at the 2012 SMART Show.

PRINT VERSION 
 

Don't go negative. Keep signs positive.
Time to use stress to your advantage
Wrap self purchases to make them special
Start to inventory non-merchandise
Manage Inventory Aggressively




Real Deal: The Case of the Metals Misconceptions
Is Pandora A Game-Changer?
Red Carpet Reports Roll In From Golden Globes
Jeweler Gives Free Pearls For Valentine's Day
Retailers Should Consider Pinterest Presence




Staff
Inspiration
Marketing
Inventory
Finance
Salesfloor
Customer Service
Management
Repairs
Technology
Security
Miscelleneous

 
{JFBCLike} {JFBCComments}