27 Bridal Designs That Will Make Customers Say "Yes"

Because love is love and the ring is the thing.

 STORY BY BECKY STONE

While traditional bridal style still has a powerful pull, many shoppers — especially younger ones — are looking for rings that feel just a little bit different. Make their dreams come true, and they’ll tell all their friends about you when they post that perfect #ISaidYes selfie.  

Karl Lagerfeld (ABOVE)

18K white gold setting with diamonds (0.82 TCW). Center stone not included. $4,800, (800) 487-2724, sayyeswithkarl.com


Heavenly Hues

A touch of color is the perfect option to present to the bridal shopper who wants a ring with a classic vibe but craves extra pizazz. These beauties check all the traditional boxes except for color scheme, where they dare to go a bit wild. 

Gabriel & Co.

18K white gold ring with diamonds and sapphires.

$3,885

gabrielny.com


Jane Taylor

14K yellow gold ring with Gemfields rubies.

$1,025

janetaylor.com


Michelle Fantaci

18K green gold ring with Canadian rose cut center diamond (0.86 TCW) and cognac accent diamonds.

$4,870

michellefantaci.com


Beverley K

18K white gold ring with diamonds (0.40 TCW), French cut sapphires (0.70 TCW), and onyx (1.45 TCW) with milgrain details.

$4,389

beverleyk.com


Sofia Zakia

14K yellow gold ring with diamond, emerald, sapphires, tsavorite, amethyst, and ruby.

$735

sofiazakia.com


Jack Kelége

Platinum and rose gold setting with white diamonds (1.01 TCW) and natural fancy pink diamonds (0.35 TCW).

$24,000

jackkelege.com


Adel Chefridi

18K yellow gold setting with sapphire-set bezel (0.20 TCW) and diamonds (0.08 TCW).

$4,940

chefridi.com


Frederic Sage

14K white gold setting with black diamonds (1.27 TCW) and white diamonds.

$1,995

fredericsage.com


Shelly Purdy

18K gold/palladium ring with round-cut center diamond (0.50 TCW), sapphire halo, and diamonds.

$5,295

shellypurdy.com


Modern Classics

These rings are new but they’re already timeless: calling them “heirloom ready” wouldn’t be an understatement. Each one is quintessentially bridal, but with design elements that bring a certain je ne sais quoi to the traditional engagement ring silhouette.

Rego Designs

14K white gold setting with cushion halo and accent diamonds (0.75 TCW).

$3,105

regodesigns.com


Shy Creation

14K white gold cushion shape setting with diamonds (1.15 TCW).

$2,560

shycreation.com


Erika Winters Fine Jewelry

18K yellow gold ring with antique marquise-cut diamond.

$11,200

erikawinters.com


MaeVona

14K yellow gold setting with tapered baguette diamonds and diamond pavé (0.25 TCW).

$2,835

maevona.com


Sylvie Collection

14K white gold setting with diamonds (0.36 TCW).

$2,255

sylviecollection.com


Stuller

14K white gold setting with diamonds.

$900

everandever.com


Megan Thorne

18K yellow gold ring with cushion cut center diamond (1.07 TCW).

$5,477

meganthorne.com


Kirk Kara

18K rose gold setting with diamond accents (.05 TCW).

$2,040

kirkkara.com


Mars Jewelry

14K white gold setting for an east-west emerald cut stone.

$995

marsjewelry.com


Band Together

For those who don’t wear an engagement ring daily — or don’t wear one at all — the wedding band is of paramount importance. Engagement rings tend to get all the glory in bridal, but don’t forget that it’s the band that binds. Shouldn’t the ring that seals the deal be as perfect as the proposal piece?

Rebecca Overmann

14K yellow gold band with inverted white diamond baguettes (0.310 TCW).

$2,295

rebeccaovermann.com


Sethi Couture

18K yellow gold band with baguette and round diamonds.

$7,370

sethicouture.com


Jewelry Innovations

Serinium beveled edge band with Viking laser engraving.

$450

jewelryinnovationsllc.com


Allison-Kaufman

Yellow gold wedding band with diamonds (1.00 TCW).

$3,924

allisonkaufman.com


Lashbrook

14K rose gold band with distressed finish and Mexican Cocobolo hardwood sleeve.

$1,452

lashbrookdesigns.com


Triton

Tungsten wedding band.

$355

tritonjewelry.com


Gumuchian

Platinum band with diamonds (0.58 TCW) and heart motif ajour.

$2,600

gumuchian.com


Bleu Royale

14K white gold band with a high polished and sandpaper finish.

$1,225

crownring.com


Martin Flyer

18K yellow gold band with diamonds.

$1,999

martinflyer.com


This article originally appeared in the September 2017 edition of INSTORE.

 
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