Retailers really want to win.
You won’t succeed in the retail jewelry business these days without a healthy dose of determination — but just how far should you be willing to go to ensure that your business thrives?
For many of our readers, giving up a body part wouldn’t be out of the question.
As part of our Brain Squad survey for April, we asked: “You’d be prepared to sacrifice a little finger to ensure your business prospered for the next …”
(It’s not an entirely original question. The “giving up your little finger” concept was the basis of the Roald Dahl short story “Man from the South,” that’s been adapted several times for TV and film — including once as an episode of “Alfred Hitchcock Presents.”)
Here are the results:
- 10 years — 17 percent
- 20 years — 16 percent
- 50 years — 9.50 percent
- 100 years — 7 percent
- Never! — 50 percent
The “Yes” numbers might seem low until you realize that they mean half of our survey group WOULD give up a finger for business success.
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The question is little macabre, sure. But it provides some interesting insight into just how dedicated jewelers are to their businesses.