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1 in 2 Jewelers Would Make This Horrifying Sacrifice for Business Success

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Retailers really want to win.

You won’t succeed in the retail jewelry business these days without a healthy dose of determination — but just how far should you be willing to go to ensure that your business thrives?

For many of our readers, giving up a body part wouldn’t be out of the question.

As part of our Brain Squad survey for April, we asked: “You’d be prepared to sacrifice a little finger to ensure your business prospered for the next …”

(It’s not an entirely original question. The “giving up your little finger” concept was the basis of the Roald Dahl short story “Man from the South,” that’s been adapted several times for TV and film — including once as an episode of “Alfred Hitchcock Presents.”)

Here are the results:

  • 10 years — 17 percent
  • 20 years — 16 percent
  • 50 years — 9.50 percent
  • 100 years — 7 percent
  • Never! — 50 percent

The “Yes” numbers might seem low until you realize that they mean half of our survey group WOULD give up a finger for business success.

The question is little macabre, sure. But it provides some interesting insight into just how dedicated jewelers are to their businesses.

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SPONSORED VIDEO

Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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1 in 2 Jewelers Would Make This Horrifying Sacrifice for Business Success

mm

Published

on

Retailers really want to win.

You won’t succeed in the retail jewelry business these days without a healthy dose of determination — but just how far should you be willing to go to ensure that your business thrives?

For many of our readers, giving up a body part wouldn’t be out of the question.

As part of our Brain Squad survey for April, we asked: “You’d be prepared to sacrifice a little finger to ensure your business prospered for the next …”

(It’s not an entirely original question. The “giving up your little finger” concept was the basis of the Roald Dahl short story “Man from the South,” that’s been adapted several times for TV and film — including once as an episode of “Alfred Hitchcock Presents.”)

Here are the results:

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  • 10 years — 17 percent
  • 20 years — 16 percent
  • 50 years — 9.50 percent
  • 100 years — 7 percent
  • Never! — 50 percent

The “Yes” numbers might seem low until you realize that they mean half of our survey group WOULD give up a finger for business success.

The question is little macabre, sure. But it provides some interesting insight into just how dedicated jewelers are to their businesses.

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

Promoted Headlines

Most Popular