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12 Engagement and Wedding Rings For the Biggest Day of Your Customers’ Lives




Working with clients who are buying engagement and wedding rings is an opportunity to create lifelong memories and to build a relationship with lifelong customers. To make sure that crucial transaction gets off to a good start, cover the bases with the most in-demand styles. There’s been a return to understated solitaires, pear-shaped stones and diamond-studded bands.

Gabriel & Co.

WHY WE LOVE IT: The hammered finish gives the piece a lovingly handwrought quality.

DESCRIPTION: 14K white gold diamond solitaire  

MSRP: $1,040
(excluding center stone)

(212)-519-1400 |



WHY WE LOVE IT: The softly hued rose gold, gently rounded silhouette and repeating pairs of diamonds have a romantic aura.

DESCRIPTION: 14K rose gold 6.5mm round engagement ring mounting

MSRP: $510
(excluding center stone)

(800) 877-7777 |


Simply Diamonds

WHY WE LOVE IT: A gently tapered shank and contrasting gold prongs draw the eye directly to the glittering center stone.

DESCRIPTION: 14K white and rose gold ring with diamond pavé (0.89 TCW) and center diamond (0.75 TCW)

MSRP: $2,399

(800) 746-7062 |

Jewelry Innovations

WHY WE LOVE IT: It has sleek, contemporary good looks with a metal to match. The ring is made from a patented alloy that doesn’t oxidize, change shape or color.


DESCRIPTION: Serinium and diamond engagement ring

MSRP: $1,380
(excluding center stone)

(800) 872-6840 |

Noam Carver

WHY WE LOVE IT: No one can resist a ring with graceful engraved details. It will look like an heirloom on the first day it’s worn.

DESCRIPTION: 14K yellow gold hand engraved engagement ring

MSRP: $950
(excluding center stone)

(866) 214-7464 |

Goldstein Diamonds

WHY WE LOVE IT: The combination of stone shapes adds dimension.

DESCRIPTION: 18K white gold band with baguette diamonds (1.84 TCW) and round brilliant diamonds (1.55 TCW)

MSRP: $13,000

(480) 945-4367 |


WHY WE LOVE IT: It’s not just the diamonds that give this ring shine. The textured gold catches lots of light.

DESCRIPTION: 14K white and yellow gold ring with diamonds (0.68 TCW)

MSRP: $4,194

(800) 800-8908 |

Under the Crown/Bernard Nacht & Co.

WHY WE LOVE IT: The yellow diamonds look like sunshine.

DESCRIPTION: Wedding ring with radiant-cut fancy yellow diamonds (6.95 TCW)

MSRP: $41,000

(212) 371-8100 |

GN Diamond

WHY WE LOVE IT: The diamonds’ low profile and bezel setting keep them protected.

DESCRIPTION: 14K white gold and diamond band

MSRP: from $5,000

(800) 724-8810 |

Kim International

WHY WE LOVE IT: Placing a fancy shape center stone in a classic halo mounting gives the style an unexpected spin.

DESCRIPTION: 18K gold and diamond pear shape halo ring

MSRP: $3,099
(excluding center stone)

(800) 275-5555 |

Martin Flyer

WHY WE LOVE IT: It’s a clever design. The intersecting lines of the shank seamlessly match the contours of the center diamond.

DESCRIPTION: 14K white gold and diamond (0.48 TCW) ring

MSRP: $3,025
(excluding center stone)

(212) 840-8899 |

Roman + Jules

WHY WE LOVE IT: Concentric halos of yellow and white diamond pavé frame the center stone and make it look huge.

DESCRIPTION: 18K ring in white and yellow gold with a center yellow diamond (1.18 TCW) and round white and yellow diamonds

MSRP: $19,725

(516) 498-8282 |



Wilkerson Testimonials

Wilkerson Helped This Jeweler to Navigate His Retirement Sale Despite a Pandemic

Hosting a going-out-of-business sale when the coronavirus pandemic hit wasn’t a part of Bob Smith’s game plan for his retirement. Smith, the owner of E.M. Smith Jewelers in Chillicothe, Ohio, says the governor closed the state mid-way through. But Smith chose Wilkerson, and Wilkerson handled it like a champ, says Smith. And when it was time for the state to reopen, the sale continued like nothing had ever happened. “I’d recommend Wilkerson,” he says. “They do business the way we do business.”

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