Connect with us

Kokopelli

A red southwestern modern cave in the heart of New York city.

Published

on

Kokopelli, New York NY

OWNER: Paul Dumont; DESIGNERS: DGA Security/Paul Dumont; PROJECT COST: $150,000; ADDRESS: 152 Prince Street, New York, NY 10012; PHONE: (212) 925-4411; DESIGN ADVICE: “As the owner of the store look within yourself for design ideas. You can get someone else to do the mechanicals but the ideas must come from within. The design must be you. How do you do business? Do you want hip or chic? Serious or playful? Modern or classic? Your store must express you and who you wish to attract. The appearance of your store is your biggest advertisement. It says it all!”


RED IS THE COLOR OF ENERGY, passion, and drive, three qualities Paul Dumont, the owner of Kokopelli, possesses in spades. His store is named after a humpbacked minstrel of Southwestern myth, said to be a singing fertility symbol, magical hunter, and seducer of Pueblo maidens. One might speculate that latter-day fertility rites might start with a visit to this luscious Prince Street store — just round the corner from fellow-winners Push.

Continental Diamond“The products we sell at Kokopelli are truly magical. Itʼs more than just jewelry,” explains Dumont. “Every piece has its own spirit.” Dumont moved into the store in April 2002 and immediately started on its transformation. “Itʼs a Southwestern red rock cave with jeweled treasure inside,” explains Dumont. “The design began years ago in my travels throughout the Southwest. The storeʼs appearance draws them in from across the street, with many ʻoohʼs, ʻaahʼs and ʻwow!ʼs,” he says.

Besides creating a visually compelling store, security was another priority for Dumont, who had previously had the unpleasant experience of being robbed — and the even less pleasant task of trying to recoup his losses from his insurance firm. He worked with security firm DGA, whose ideas for the safe upkeep of his precious store were just what Paul was looking for. “Everything they installed on the selling floor does its job perfectly without interfering with the aesthetics,” he says of the firmʼs sensitivity towards his vision. Also, lighting was installed with visibility in mind: maximum visibility (for the jewelry) and maximum invisibility (for the lights themselves). Closed-circuit television cameras are inconspicuously planted throughout the selling floor. The small, dome shaped cameras are all-seeing, yet a casual observer would not even notice them. Motion detectors are similiarly hidden from view.

Advertisement

Continental Diamond interior
The futuristic style of the store certainly grabbed the panel. Brett Weiler loves the storeʼs spirit: “Fresh, creative and innovative,” he enthuses. “I liked it inside and out. The structure is an experience in itself and assures a memorable visit.” Penny Palmer is another firm fan of Dumontʼs vision, declaring it “my definition of a cool store — very unique, very warm and original, a little abstract.” RoxAnna Sway notes, “Great architectural curves, bold displays that pop against the dark background, and warm colors,” while Fred Michmerhuizen also found the store breathtaking. “Wow!” he says. “This store has a terrifically futuristic look and feel.” But Fred also wonders if “the jewelry seems to get drowned out by the Jetsons decor.” Debbie Yonick is another fan: “The curvilinear structure, with the help of color and lights, appears to envelop you as you move through the space.”

Advertisement

SPONSORED VIDEO

It’s Going to Set Us Up Very Nicely for Retirement

You’ve worked hard all your life. And if you’re like most jewelers contemplating retirement, you’re hoping that your going-out-of-business sale will add to your nest egg — with minimal complications. That’s exactly what Doug and Jacki Friedrich, fourth-generation owners of Friedrich Jewelers Inc., of Vernon, Conn., experienced when they selected Wilkerson to run their sale. “Jewelers who are contemplating a sale should go with Wilkerson because of their experience,” says Doug. And with financial goals “exceeding expectations,” the couple can now focus on enjoying the next chapter of their lives. “It’s going to set us up very nicely for retirement,” says Jacki. “The money’s coming in and we have no complaints. It’s been wonderful.”

Promoted Headlines

Most Popular