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ACS 2003: The Judges

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The Judges

Penny Palmer

Penny Palmer is director of member services with the Independent Jewelers’ Organization (IJO). The IJO is a major buying group and service organization for its retail members. Penny brings new members into the organization, and helps existing members take advantage of the many services IJO offers to help increase their profits. (www.ijo.com)

Fred Michmerschuizen

Fred Michmerschuizen is director of marketing and communications for Jewelers of America (JA). As well as helping consumers make informed jewelry choices, JA helps members improve their business skills and profitability. (www.jewelers.org)

Roxanna A. Sway

Roxanna A. Sway is editor of  the award-winning Display & Design Ideas magazine. DDI was recognized for its award-winning coverage of the retail industry and retail design with five editorial awards last year. Sway is a professional member of the Institute of Store Planners (ISP), a multiple Store of the Year award winner, and an expert on retail design.

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Brett Weiler

Brett Weiler is the owner of last year’s “Coolest Store in America,” Decatur City Jewelers. Brett’s a master craftsman who admits he found it a challenge to judge others’ stores based on the Cool Store website: “Next time,” he says, “you’ll have to send me to all of them.”

Deborah Yonick

Deborah Yonick is a seasoned writer on jewelry, and writes a column for the Jewelry Consumer Opinion Council as “The Jewelry Lady”. Check out her latest column at www.thejewelrylady.info.

This story is from the August 2003 edition of INSTORE

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Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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America's Coolest Stores

ACS 2003: The Judges

Published

on

The Judges

Penny Palmer

Penny Palmer is director of member services with the Independent Jewelers’ Organization (IJO). The IJO is a major buying group and service organization for its retail members. Penny brings new members into the organization, and helps existing members take advantage of the many services IJO offers to help increase their profits. (www.ijo.com)

Fred Michmerschuizen

Fred Michmerschuizen is director of marketing and communications for Jewelers of America (JA). As well as helping consumers make informed jewelry choices, JA helps members improve their business skills and profitability. (www.jewelers.org)

Roxanna A. Sway

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Roxanna A. Sway is editor of  the award-winning Display & Design Ideas magazine. DDI was recognized for its award-winning coverage of the retail industry and retail design with five editorial awards last year. Sway is a professional member of the Institute of Store Planners (ISP), a multiple Store of the Year award winner, and an expert on retail design.

Brett Weiler

Brett Weiler is the owner of last year’s “Coolest Store in America,” Decatur City Jewelers. Brett’s a master craftsman who admits he found it a challenge to judge others’ stores based on the Cool Store website: “Next time,” he says, “you’ll have to send me to all of them.”

Deborah Yonick

Deborah Yonick is a seasoned writer on jewelry, and writes a column for the Jewelry Consumer Opinion Council as “The Jewelry Lady”. Check out her latest column at www.thejewelrylady.info.

This story is from the August 2003 edition of INSTORE

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

Promoted Headlines

Most Popular