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ACS 2003: The Judges

Published

21 years ago

on

The Judges

Penny Palmer

Penny Palmer is director of member services with the Independent Jewelers’ Organization (IJO). The IJO is a major buying group and service organization for its retail members. Penny brings new members into the organization, and helps existing members take advantage of the many services IJO offers to help increase their profits. (www.ijo.com)

Fred Michmerschuizen

Fred Michmerschuizen is director of marketing and communications for Jewelers of America (JA). As well as helping consumers make informed jewelry choices, JA helps members improve their business skills and profitability. (www.jewelers.org)

Roxanna A. Sway

Roxanna A. Sway is editor of  the award-winning Display & Design Ideas magazine. DDI was recognized for its award-winning coverage of the retail industry and retail design with five editorial awards last year. Sway is a professional member of the Institute of Store Planners (ISP), a multiple Store of the Year award winner, and an expert on retail design.

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Brett Weiler

Brett Weiler is the owner of last year’s “Coolest Store in America,” Decatur City Jewelers. Brett’s a master craftsman who admits he found it a challenge to judge others’ stores based on the Cool Store website: “Next time,” he says, “you’ll have to send me to all of them.”

Deborah Yonick

Deborah Yonick is a seasoned writer on jewelry, and writes a column for the Jewelry Consumer Opinion Council as “The Jewelry Lady”. Check out her latest column at www.thejewelrylady.info.

This story is from the August 2003 edition of INSTORE

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Looking for a Seamless Sale? Call Wilkerson

After almost 60 years in business, Breakiron Jewelers in Erie, Pennsylvania, was closing its doors. And the store’s owner, Linda Breakiron, was ready for it. She had run the store as its sole owner since the beginning of the millennium and was looking forward to a change. Of course, she called Wilkerson. Breakiron talked to other jewelers who had used Wilkerson and was satisfied with their response. “They always had positive feedback,” she recalls. With the sales, marketing and even additional inventory that Wilkerson provided, Breakiron insists she could never have accomplished her going-out-of-business sale without Wilkerson’s help. She’s now ready for the journey ahead, but looking back, she’d be sure to recommend Wilkerson. “They just made the whole process very seamless.”

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America's Coolest Stores

ACS 2003: The Judges

Published

21 years ago

on

The Judges

Penny Palmer

Penny Palmer is director of member services with the Independent Jewelers’ Organization (IJO). The IJO is a major buying group and service organization for its retail members. Penny brings new members into the organization, and helps existing members take advantage of the many services IJO offers to help increase their profits. (www.ijo.com)

Fred Michmerschuizen

Fred Michmerschuizen is director of marketing and communications for Jewelers of America (JA). As well as helping consumers make informed jewelry choices, JA helps members improve their business skills and profitability. (www.jewelers.org)

Roxanna A. Sway

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Roxanna A. Sway is editor of  the award-winning Display & Design Ideas magazine. DDI was recognized for its award-winning coverage of the retail industry and retail design with five editorial awards last year. Sway is a professional member of the Institute of Store Planners (ISP), a multiple Store of the Year award winner, and an expert on retail design.

Brett Weiler

Brett Weiler is the owner of last year’s “Coolest Store in America,” Decatur City Jewelers. Brett’s a master craftsman who admits he found it a challenge to judge others’ stores based on the Cool Store website: “Next time,” he says, “you’ll have to send me to all of them.”

Deborah Yonick

Deborah Yonick is a seasoned writer on jewelry, and writes a column for the Jewelry Consumer Opinion Council as “The Jewelry Lady”. Check out her latest column at www.thejewelrylady.info.

This story is from the August 2003 edition of INSTORE

Advertisement

Related Topics:

click to Comment(Comment)
Advertisement

SPONSORED VIDEO

Looking for a Seamless Sale? Call Wilkerson

After almost 60 years in business, Breakiron Jewelers in Erie, Pennsylvania, was closing its doors. And the store’s owner, Linda Breakiron, was ready for it. She had run the store as its sole owner since the beginning of the millennium and was looking forward to a change. Of course, she called Wilkerson. Breakiron talked to other jewelers who had used Wilkerson and was satisfied with their response. “They always had positive feedback,” she recalls. With the sales, marketing and even additional inventory that Wilkerson provided, Breakiron insists she could never have accomplished her going-out-of-business sale without Wilkerson’s help. She’s now ready for the journey ahead, but looking back, she’d be sure to recommend Wilkerson. “They just made the whole process very seamless.”

Promoted Headlines

Most Popular