What you do after the client leaves matters more than what you did while they were standing in front of you. Here's the system.
Hit a sales goal, draw a card. Reach 21 and win a prize.
It's Valentine's week — convert wish lists, prep for panic-buyers, and make the big day count.
Astrological forecasts for the week ahead for jewelry store-owners, salespeople and custom jewelers.
Master 10 powerful phrases that make price tags disappear and turn "that's expensive" into "we'll take it."
Points for every extra item added to the ticket. More add-ons, bigger rewards.
Valentine's Day prep ramps up —fire off gift-suggestion press releases, stock your showcases with romantic gifts under $200, and start getting spouses on the phone.
Learn what men really mean when jewelry shopping and turn their hidden fears into sales.
Staff earn raffle tickets for hitting sales goals. More hustle, more chances to win.
Take your staff to lunch, circle inventory that's costing you money, and call yesterday's brides.
A $50 bill moves to whoever has the biggest sale. Game ends at closing.
Video is how customers shop now. Here's how to get your team comfortable with that reality — in 30 days flat.
February's birthstone literally means "not drunk." Ancient Greeks believed it. Modern jewelers can sell it.
Beat Blue Monday with sapphires, let staff wear sweatpants, and talk like a grizzled prospector.
Your customers did their research. Did your team? Build the product knowledge that closes sales.
Give your team an incentive to build the database that drives repeat business.
