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Affiliate Marketing Powerhouse Rakuten to Offer Strategic Webinar to Industry

The Platinum Guild International USA-sponsored event will cover the basics of affiliate marketing and the opportunity it presents in jewelry.

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Affiliate Marketing Powerhouse Rakuten to Offer Strategic Webinar to Industry

(PRESS RELEASE)o NEW YORK — Platinum Guild International USA has partnered with Rakuten, the global affiliate marketing platform, to provide an introductory webinar for the industry at large. The event, to be held virtually on June 24th at 1pm EST, is open to all members of the jewelry industry and will provide a tutorial on the basics of affliliate marketing.

Topics to be covered during the one-hour session will include how affiliate marketing can drive new customers, enhance shopper loyalty, and ramp up e-commerce sales, as well explore jewelry vertical insights from Rakuten’s proprietary consumer data research.

“We believe in the power of affiliate marketing and its ability to propel brands to reach new consumers,” explained PGI-USA’s president, Jenny Luker. “Platinum Guild felt by partnering with Rakuten to offer this webinar to the industry, it will allow for more companies to explore the opportunities which affiliate marketing provides.”

To register for the webinar, visit here .

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Thinking of Liquidating? Wilkerson’s Got You Covered

Bil Holehan, the manager of Julianna’s Fine Jewelry in Corte Madera, Calif., decided to go on to the next chapter of his life when the store’s owner and namesake told him she was set to retire. Before they left, Holehan says they decided to liquidate some of the store’s aging inventory. They chose Wilkerson for the sale. Why? “Friends had done their sales with Wilkerson and they were very satisfied,” says Holehan. He’d enthusiastically recommend Wilkerson to anyone looking to stage a liquidation or going-out-of-business sale. “There were no surprises,” he says. “They were very professional in their assessment of our store, what we could expect from the sale and they were very detailed in their projections. They were pretty much on the money.”

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