Connect with us

Press Releases

AGTA GemFair Las Vegas Makes Las Vegas Convention Center Home

New initiatives and robust marketing campaign establish LVCC as destination venue.

mm

Published

on

(PRESS RELEASE) DALLAS, TX — The American Gem Trade Association announces several initiatives that will help establish its new home at the Las Vegas Convention Center as a destination venue during Las Vegas Market Week. With its move in 2019 to the new location, AGTA GemFair Las Vegas introduces several initiatives designed to drive traffic to the show, enhance both exhibitor and attendee experiences, and create a seamless shopping environment.

“We are very excited about the upcoming AGTA GemFair Las Vegas,” said Kristina Mason from Mason-Kay Inc. “We feel this beautiful new location will provide our customers with much easier and pleasing access to us and our product. AGTA is making great strides to bring attention and customers to this show by providing a myriad of wonderful perks and opportunities.”

Podcast: How Jewelry Salespeople Must Change to Market Digitally [With Guest Daniel Gordon]
Keepin' It Real

Podcast: How Jewelry Salespeople Must Change to Market Digitally [With Guest Daniel Gordon]

Podcast: Shane O’Neill Tackles Overlooked Issues of Digital Marketing for Jewelry Stores
Keepin' It Real

Podcast: Shane O’Neill Tackles Overlooked Issues of Digital Marketing for Jewelry Stores

Podcast: Jeffrey Samuels on How to Build a Business to Support a Lifestyle
JimmyCast

Podcast: Jeffrey Samuels on How to Build a Business to Support a Lifestyle

In addition to offering free Uber rides to and from the LVCC throughout the show through unique codes that will be emailed to attendees and prospective attendees daily, the show is also offering multiple opportunities to win thousands of dollars in credit to spend with AGTA GemFair exhibitors. Additionally, several amenities are being introduced, including chair massages, rest and recharge bars, food carts and a cyber lounge. In order to help facilitate some of the logistics of the buying/selling experience, the show is also offering FedEx services.

“We have been listening closely to requests from our AGTA members, as well as our loyal clients who have been attending our Las Vegas show faithfully for the past 30 plus years,” said Douglas K. Hucker, CEO of AGTA. “All of the new strategies we are implementing are in direct response to conversations we’ve been having within our community, and are intended to create an incredible buying and selling environment for both exhibitors and attendees. Additionally, we’re confident that The Collective, which encompasses our co-location with the Las Vegas Antique Jewelry and Watch Show and PREMIER, will establish the LVCC as a one-stop-shop for those attending Market Week.”

Following an expansive photo shoot in Chicago recently, AGTA is rolling out a wide-reaching marketing campaign that will be seen in a number of trade publications, as well as within direct mail to attendees. The Collective-which includes AGTA GemFair Las Vegas, Las Vegas Antique Jewelry and Watch Show and PREMIER-is being held at the Las Vegas Convention Center May 30 to June 3.

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Sollberger’s

Going Out of Business Is an Emotional Journey. Wilkerson Is There to Make It Easier.

Jaki Cowan, the owner of Sollberger’s in Ridgeland, MS, decided the time was right to close up shop. The experience, she says, was like going into the great unknown. There were so many questions about the way to handle the store’s going-out-of-business sale. Luckily for Cowan, Wilkerson made the transition easier and managed everything, from marketing to markdowns.

“They think of everything that you don’t have the time to think of,” she says of the Wilkerson team that was assigned to manage the sale. And it was a total success, with financial goals met by Christmas with another sale month left to go.

Wilkerson even had a plan to manage things while Covid-19 restrictions were still in place. This included limiting the number of shoppers, masking and taking temperatures upon entrance. “We did everything we could to make the staff and public feel as safe as possible.”

Does she recommend Wilkerson to other retailers thinking of retiring, liquidating or selling excess merchandise? Absolutely. “If you are considering going out of business, it’s obviously an emotional journey. But truly rest assured that you’re in good hands with Wilkerson.”

Promoted Headlines

Most Popular