It’s touted as the largest of its kind in the world.
NEW YORK – ALTR Created Diamonds has unveiled a stone that it says is the “largest pink created diamond in the world.”
The Asscher cut 3.99-carat fancy orangy pink VS2 created diamond debuted at Borsheims Fine Jewelry in Omaha, NE, during Berkshire Hathaway Shareholders Weekend, May 4-6. 
ALTR, a venture of R. A. Riam Group, also showcased a selection of pink created diamonds ranging from 1 to 3 carats, according to a press release.
“ALTR is honored to be selected as the Exclusive Created Diamond Bridal Brand available at Borsheims Fine Jewelry Store,” said Amish Shah, president of R.A. Riam. “We couldn’t more excited to bring our unique brand of Created Diamonds to such an American institution and thrilled to present the world’s largest pink Created Diamond during this year’s Berkshire Hathaway Shareholders Weekend.”
ALTR Created Diamonds distributes to 20 countries, including the U.S., EU, Australia, Germany, Hong Kong, China, India, Canada, Thailand, South Korea, Israel, and South Africa. With more than 22 exclusive, patented diamond cuts, the company offers full line of rings, bracelets, necklaces and earrings sold under the ALTR brand name.
Four Decades of Excellence: How Wilkerson Transformed a Jeweler's Retirement into Celebration
After 45 years serving the Milwaukee community, Treiber & Straub Jewelers owner Michael Straub faced a significant life transition. At 75, the veteran jeweler made a personal decision many business owners understand: "I think it's time. I want to enjoy my wife with my grandchildren for the next 10, 15 years."
Wilkerson's expertise transformed this major business transition into an extraordinary success. Their comprehensive approach to managing the going-out-of-business sale created unprecedented customer response—with lines forming outside the store and limits on how many shoppers could enter at once due to fire safety regulations.
The results exceeded all expectations. "Wilkerson did a phenomenal job," Straub enthuses. "They were there for you through the whole thing, helped you with promoting it, helping you on day-to-day business. I can't speak enough for how well they did." The partnership didn't just facilitate a business closing; it created a celebratory finale to decades of service while allowing Straub to confidently step into his well-earned retirement.
