Products

An Augmented Reality Shopping Platform and More New Services for October

Published

6 years ago

September 27, 2017

INSTORE Staff Instore October 2017 Issue

An Augmented Reality Shopping Platform and More New Services for October

Digital Meets Real World

AUGMENTes, a leader in augmented reality, has developed a shopping platform that virtually places customers inside the product or jewelry store by superimposing computer-generated images on the user’s view of the real world. Offerings include virtual touch-and-try-on, electronic mobile-augmented commerce, design your own and many more. augmentes.com

Size Matters

Porte Marketing’s new diamond stud events for jewelry stores are all about one thing: selling larger diamond studs, especially pairs of 3.00 TCW and up. From tongue-in-cheek custom graphics to demographic reporting, this low-cost comprehensive program will get your customers thinking bigger.portemarketing.com

Fresh Findings

Industry giant Stuller has released its largest findings catalog to date. Titled Findings and Metals 2018-2019, it boasts a full 800 pages bursting with new products and dependable bestsellers. stuller.com/findingscatalog2018

Let’s Talk Platinum

Platinum Guild International has made a variety of reference materials available for jewelers, including the Platinum Quality Assurance Benchmarks interactive reference tool, a handy fact sheet, and other quality assurance benchmarks for working with and evaluating platinum jewelry. platinumlearning.com

Building Charm

LovePendants has launched LoveCharms Builder, an online creation tool. LovePendants affiliates will receive the profits of online sales made in their areas. lovependants.com

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Time to Do What You've Always Wanted? Time to Call Wilkerson.

It was time. Teri Allen and her brother, Nick Pavlich, Jr., had been at the helm of Dearborn Jewelers of Plymouth in Plymouth, Mich., for decades. Their father, Nick Pavlich, Sr., had founded the store in 1950, but after so many wonderful years helping families around Michigan celebrate their most important moments, it was time to get some “moments” of their own. Teri says Wilkerson was the logical choice to run their retirement sale. “They’re the only company that specializes in closing jewelry stores,” she says. During the sale, Teri says a highlight was seeing so many generations of customers who wanted to buy “that one last piece of jewelry from us.” Would she recommend Wilkerson? Absolutely. “There is no way that I would have been able to do this by myself.”