WHY IT IS TRUE: General knowledge of the world shows you are a well-rounded individual. That knowledge enables you to intelligently participate in many conversations. PLAN...
WHY IT IS TRUE: Winners can be spotted a mile away. Watch them as they enter the store early in the morning with a bounce in...
WHY IT IS TRUE: Customers have a wealth of choices. It’s not necessarily what you know, or how much you know, but rather who you are...
WHY IT IS TRUE: Customer wants are not necessarily product/service-specific. Truth be known, many customers really care less about the “jewelry” and more about what the...
WHY IT IS TRUE: A salesperson inadvertently leaves an expensive bracelet exposed on a counter pad, a staff member gets into a shouting contest with the...
WHY IT IS TRUE: No one who works in a store does so without developing personal thoughts and ideas about how the business might be improved....
WHY IT IS TRUE: You have only one opportunity to make a first impression. No surprise, your handshake plays a big part in forming that initial...
WHY IT IS TRUE: Being totally honest with yourself, you will probably notice that you cannot treat every customer the same or give the same effort...
WHY IT IS TRUE: While there are many questions that cannot be asked during a job interview, there are some that pertain to an individual’s ability...
Sales Truths: Customers come to buy, not to be sold Published in the September 2014 issue. WHY IT IS TRUE: You don’t go to car a...
Sales Truths: Quality Good, But Not Always a Sale Closer BY DAVID RICHARDSON Published in the July 2014 issue. WHY IT IS TRUE: Customers patronize your...
Sales Truths: Sales Training Frequently Falls Flat Without Follow-Up BY DAVID RICHARDSON Published in the May 2014 issue. SALES TRUTH: The cellphone is a wonderful technology...
Sales Truths : Company Policy is Typically Written in Terms of The Company, Not the Customer. BY DAVID RICHARDSON Published in the April 2014 issue. WHY...
Sales Truths : Great Ideas Always Seem to Come After Midnight BY DAVID RICHARDSON Published in the February 2014 issue. WHY IT IS TRUE: It’s 3...
This habit helps capture more brainstorms while also stressing less.
Sales Truths : There is no Romance in a Diamond. BY DAVID RICHARDSON Published in the January 2014 issue. WHY IT IS TRUE: Romance is not...
Sales Truths : Ownership is the Smorgasbord of Insecurity BY DAVID RICHARDSON Published in the November 2013 issue. WHY IT IS TRUE: If you are the...
Sales Truths : Life is 80% Perception and 20% Reality BY DAVID RICHARDSON Published in the October 2013 issue. WHY IT IS TRUE: The reality: A...
Sales Truths : To get milk from a cow, you don’t send her an email. BY DAVID RICHARDSON Published in the September 2013 issue. WHY IT...
Sales Truths : It’s all in the eyebrows BY DAVID RICHARDSON Published in the June 2013 issue. WHY IT IS TRUE: If your customers or your...
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