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Barbara Palumbo and Kate Peterson Provide Retailer Insights and Tips for The Plumb Club’s July Podcasts

The Plumb Club podcasts are added monthly.

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(PRESS RELEASE) NEW YORK – Two renowned and well-respected jewelry industry experts have lent their voices and wisdom to The Plumb Club’s July podcast additions. Journalist, writer and media personality Barbara Palumbo and author, retail consultant and sales trainer Kate Peterson have each created powerful informational seminars that have been added to The Plumb Club’s library of retailer educational tools and are available for download.

10 Tips To Strengthen Your Social Media: Barbara Palumbo provides 10 Tips to help retailers strengthen their social media presence and gain traction! Barbara explains why Instagram is “The King” of social media and how a retailer’s social media should be looked upon as having an additional salesperson. From consistency, to engagement, to the art of the hashtag, these insights and tips will help retailers boost their social media presence across all platforms.

Barbara Palumbo is a full-time editor, writing about both jewelry and watches on her blogs adornmentality.com and whatsonherwrist.com, as well as for nationally recognized publications. Additionally, she is the host of InStore Magazine’s “The Barb Wire” podcast and is a frequent speaker at industry events and trade fairs.

Clicks & Mortar – Staying Relevant In Today’s Marketplace: Kate Peterson provides insights on how the evolution of consumer behavior has been drastically accelerated and how retailers must be innovative in order to stay relevant. She points out the shifting “information balance” between the consumer and retailer and provides tips and tools on both where and how to meet and work with this new customer in a way that will exceed their expectation and keep the retailer in the forefront of their market. Peterson is the President and CEO of Performance Concepts Inc., a company that provides innovative and effective consultation and training in the luxury industry.

The Plumb Club podcasts, which are added monthly, provide strategies, knowledge and immediately actionable steps that will help retailers across a variety of business areas. The newest podcasts, as well as the previous ones, are available on The Plumb Club website under the “Resources”

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When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

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