Connect with us

Headlines

Baselworld Loses Rolex, Patek Philippe, Chanel, Chopard and Tudor; Brands Plan New Show

The new event would be held in April 2021.

mm

Published

on

Five major watch brands jointly announced that they won’t be participating in the Baselworld trade show in 2021.

Instead, Rolex, its sister brand Tudor, Patek Philippe, Chanel and Chopard are planning their own show with the Fondation de la Haute Horlogerie.

The announcement, distributed by Rolex, follows controversy over refunds for Baselworld 2020, which was canceled due to the COVID-19 crisis, SJX reports.

The new show would be held in April 2021 at the Geneva Palexpo with Watches & Wonders Geneva. The event has not yet been named.

Rolex CEO Jean-Frederic Dufour said in the announcement: “We have taken part in Baselworld since 1939. Unfortunately, given the way the event has evolved and the recent decisions made by MCH Group, and in spite of the great attachment we had to this watch show, we have decided to withdraw. Following discussions initiated by Rolex, it seemed only natural to create a new event with partners that share our vision and our endless, unwavering support for the Swiss watchmaking sector. This will allow us to present our new watches in line with our needs and expectations, to join forces and better defend the interests of the industry.”

Advertisement

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at [email protected].

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

Promoted Headlines

Most Popular