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Best-Performing Jewelry Brand for INSTORE Readers Changes for First Time in Years

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Knocking Pandora from the No. 1 slot it had held since 2009, INSTORE readers crowned Gabriel & Co. the best-performing brand-name jewelry line in 2016. Pandora came in second and Stuller third.

More than 450 jewelry store owners and managers weighed in on the subject in INSTORE’s 10th annual Big Survey, the full results of which appear in the upcoming October issue.

Every month, we at INSTORE ask our Brain Squad what the three best-performing brands were for the preceding month, and the results are published in our Hot Brands section. And since 2008, we have posed the same question in our Big Survey, which is filled out by a broader audience and which frames the question in an annual timeframe.

The last time Pandora was not the No. 1 pick was 2008, when Hearts On Fire took top honors — that year, Pandora was No. 2, followed by Simon Golub. Since 2013, Gabriel & Co. had been in the No. 2 slot. 2016 marks the third year Stuller has been in the top three.

Look out for the full slate of rankings in our October issue. In the meantime, here are the top three brands as chosen by readers since 2008:

2008: 1. Hearts on Fire; 2. Pandora; 3. Simon Golub
2009: 1. Pandora; 2. Hearts On Fire; 3. Simon Golub
2010: 1. Pandora; 2. Hearts On Fire; 3. Simon Golub
2011: 1. Pandora; 2. Hearts On Fire; 3. Stuller
2012: 1. Pandora; 2. Stuller; 3. Gabriel & Co.
2013: 1. Pandora; 2. Gabriel & Co.; 3. Hearts On Fire
2014: 1. Pandora; 2. Gabriel & Co.; 3. Hearts On Fire
2015: 1. Pandora; 2. Gabriel & Co.; 3. Stuller
2016: 1. Gabriel & Co.; 2. Pandora; 3. Stuller

 

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Ready to Move? Let Wilkerson Lead the Way

When Brockhaus Jewelry planned their move to a new location in Norman, Oklahoma, owners John Brockhaus and Brad Shipman knew exactly who to call for their moving sale: Wilkerson. "Having worked with Wilkerson before, choosing them again made perfect sense," says Shipman. "And our second partnership was even better than the first." The sale exceeded expectations, thanks to Wilkerson's strategic approach - starting with Brockhaus's existing inventory before carefully supplementing with additional pieces. "They made everything simple," Shipman adds. "From the outstanding consultant to the detailed planning, the entire process was seamless." It's why both partners enthusiastically recommend Wilkerson to fellow jewelers planning a move, remodel, or retirement sale.

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Best-Performing Jewelry Brand for INSTORE Readers Changes for First Time in Years

Published

on

Knocking Pandora from the No. 1 slot it had held since 2009, INSTORE readers crowned Gabriel & Co. the best-performing brand-name jewelry line in 2016. Pandora came in second and Stuller third.

More than 450 jewelry store owners and managers weighed in on the subject in INSTORE’s 10th annual Big Survey, the full results of which appear in the upcoming October issue.

Every month, we at INSTORE ask our Brain Squad what the three best-performing brands were for the preceding month, and the results are published in our Hot Brands section. And since 2008, we have posed the same question in our Big Survey, which is filled out by a broader audience and which frames the question in an annual timeframe.

The last time Pandora was not the No. 1 pick was 2008, when Hearts On Fire took top honors — that year, Pandora was No. 2, followed by Simon Golub. Since 2013, Gabriel & Co. had been in the No. 2 slot. 2016 marks the third year Stuller has been in the top three.

Look out for the full slate of rankings in our October issue. In the meantime, here are the top three brands as chosen by readers since 2008:

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2008: 1. Hearts on Fire; 2. Pandora; 3. Simon Golub
2009: 1. Pandora; 2. Hearts On Fire; 3. Simon Golub
2010: 1. Pandora; 2. Hearts On Fire; 3. Simon Golub
2011: 1. Pandora; 2. Hearts On Fire; 3. Stuller
2012: 1. Pandora; 2. Stuller; 3. Gabriel & Co.
2013: 1. Pandora; 2. Gabriel & Co.; 3. Hearts On Fire
2014: 1. Pandora; 2. Gabriel & Co.; 3. Hearts On Fire
2015: 1. Pandora; 2. Gabriel & Co.; 3. Stuller
2016: 1. Gabriel & Co.; 2. Pandora; 3. Stuller

 

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Retiring? Let Wilkerson Do the Heavy Lifting

Retirement can be a great part of life. As Nanji Singadia puts it, “I want to retire and enjoy my life. I’m 78 now and I just want to take a break.” That said, Nanji decided that the best way to move ahead was to contact the experts at Wilkerson. He chose them because he knew that closing a store is a heavy lift. To maximize sales and move on to the next, best chapter of his life, he called Wilkerson—but not before asking his industry friends for their opinion. He found that Wilkerson was the company most recommended and says their professionalism, experience and the homework they did before the launch all helped to make his going out of business sale a success. “Wilkerson were working on the sale a month it took place,” he says. “They did a great job.”

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