Connect with us

Headlines

Blue Nile Plans to Open Four New Stores This Year

mm

Published

on

A second location in New York is slated to open this summer.

Blue Nile is continuing its brick-and-mortar push, saying it plans to open four new webrooms – what the online retailer calls its physical storefronts – in 2016, according to Rapaport. That includes a second location in New York that is scheduled to open this summer, the article says.

A webroom, which looks a lot like an Apple store, is equipped with tablets that allow customers to place orders directly from the store. The benefit of this concept is that it gives Blue Nile a physical footprint without having to manage inventory and other overhead costs that a typical retailer must. The company cited its continued emphasis on webrooms shortly after it announced disappointing fourth quarter sales numbers.

Read more at Rapaport

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Wilkerson Helped This Jeweler to Navigate His Retirement Sale Despite a Pandemic

Hosting a going-out-of-business sale when the coronavirus pandemic hit wasn’t a part of Bob Smith’s game plan for his retirement. Smith, the owner of E.M. Smith Jewelers in Chillicothe, Ohio, says the governor closed the state mid-way through. But Smith chose Wilkerson, and Wilkerson handled it like a champ, says Smith. And when it was time for the state to reopen, the sale continued like nothing had ever happened. “I’d recommend Wilkerson,” he says. “They do business the way we do business.”

Promoted Headlines

Most Popular