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BOSS Logics and BIG Announce Availability of ‘together’, New Sales Platform That Redefines Online Retailing

Virtual in-store experience goes beyond online to provide retailers modern, personalized way to present & sell remotel.




(PRESS RELEASE) NEW YORK — BOSS Logics, a leader in product lifecycle management solutions that make it easier to bring products to market, announced the launch of its latest solution, together, in partnership with Buyers Intelligence Group (BIG).

Built on the BOSS Logics enterprise platform, together modernizes the way jewelers conduct appointments, both in person and remotely, through its sophisticated and interactive approach to online retailing. together goes beyond video conferencing, screen sharing, and other piecemeal solutions to more closely replicate an in-person sales meeting, giving retailers a state-of-the-art way to remotely present and sell products, safely and efficiently. Most importantly, due to the integration of BIG’s data, together provides tools for the salesperson to customize the experience for the consumer, such as knowing their likes and dislikes based on their past purchase history as well as understanding what is currently in stock and at what location.

together’s personalized experience begins with associates creating email invitations using integrated data mining and filtering technology to target clients, inviting them to a virtual appointment that the client schedules themselves. During these face-to-face appointments, associates showcase their pre-selected assortment of products in a branded, interactive showroom, sharing an experience where client and associate alike can both highlight products, view high-resolution images, and stream media as they navigate around the room. Closely replicating the traditional in-person experience gives the associate the chance to learn about their customer and develop a connection, and gives the customer a purchasing experience reflective of the brand. To finalize the purchase, together provides integrated checkout functionality.

“BOSS Logics has designed and built the best virtual sales tool we have seen,” said Abe Sherman, CEO of BIG. “We’re honored they chose BIG to partner with on the together project. I’m incredibly excited about the cost-savings and efficiency that together is going to bring to our industry and how it will help reinvigorate the independent jeweler’s market position.”

The partnership with BIG has enabled BOSS Logics to make full turnkey experiences for leading brands such as David Yurman.

“At BOSS Logics, we build software that actually delivers on its promises of making it easier for customers to sell more, to sell faster, and to sell more cost effectively,” said Zach Lipsky, president of BOSS Logics. “together is further proof of that commitment, because it’s going to revolutionize how retailers are doing business—not only during COVID-19, but as a new way to remotely sell moving forward.”


For more information, including a demonstration of together, visit, or watch the explainer video here.

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A Liquidation Sale during a Pandemic? Wilkerson Showed Them the Way

For 25 years, Stafford Jewelers of Cincinnati, Ohio, was THE place to go for special gifts, engagement diamonds, high-end Swiss watch brands — in other words, the crème de la crème of fine jewelry. But this summer, the Stafford family was ready to retire. So, they chose Wilkerson to help them close up shop. “One of the biggest concerns was having the sale in the middle of COVID,” says Director of Stores Michelle Randle. Wilkerson gave the Stafford team plenty of ideas as well as safety guidelines, which they closely followed. “All of the employees felt safe, the customers coming in the door felt safe and we did a lot of business,” says Randle. How much business? “The inventory flew,” she says. Translation: They sold millions and millions of dollars-worth of merchandise. Randle calls it, “an incredible experience.” Would she recommend Wilkerson to other retailers who are thinking of thinning their inventories or retiring? “Everyone got more than what they expected out of the sale. You have to hire Wilkerson. They’re amazing.”

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