Press Releases

BOSS Logics and BIG Announce Availability of ‘together’, New Sales Platform That Redefines Online Retailing

Virtual in-store experience goes beyond online to provide retailers modern, personalized way to present & sell remotel.

Published

4 years ago

July 10, 2020

INSTORE Staff

(PRESS RELEASE) NEW YORK — BOSS Logics, a leader in product lifecycle management solutions that make it easier to bring products to market, announced the launch of its latest solution, together, in partnership with Buyers Intelligence Group (BIG).

Built on the BOSS Logics enterprise platform, together modernizes the way jewelers conduct appointments, both in person and remotely, through its sophisticated and interactive approach to online retailing. together goes beyond video conferencing, screen sharing, and other piecemeal solutions to more closely replicate an in-person sales meeting, giving retailers a state-of-the-art way to remotely present and sell products, safely and efficiently. Most importantly, due to the integration of BIG’s data, together provides tools for the salesperson to customize the experience for the consumer, such as knowing their likes and dislikes based on their past purchase history as well as understanding what is currently in stock and at what location.

together’s personalized experience begins with associates creating email invitations using integrated data mining and filtering technology to target clients, inviting them to a virtual appointment that the client schedules themselves. During these face-to-face appointments, associates showcase their pre-selected assortment of products in a branded, interactive showroom, sharing an experience where client and associate alike can both highlight products, view high-resolution images, and stream media as they navigate around the room. Closely replicating the traditional in-person experience gives the associate the chance to learn about their customer and develop a connection, and gives the customer a purchasing experience reflective of the brand. To finalize the purchase, together provides integrated checkout functionality.

“BOSS Logics has designed and built the best virtual sales tool we have seen,” said Abe Sherman, CEO of BIG. “We’re honored they chose BIG to partner with on the together project. I’m incredibly excited about the cost-savings and efficiency that together is going to bring to our industry and how it will help reinvigorate the independent jeweler’s market position.”

The partnership with BIG has enabled BOSS Logics to make full turnkey experiences for leading brands such as David Yurman.

“At BOSS Logics, we build software that actually delivers on its promises of making it easier for customers to sell more, to sell faster, and to sell more cost effectively,” said Zach Lipsky, president of BOSS Logics. “together is further proof of that commitment, because it’s going to revolutionize how retailers are doing business—not only during COVID-19, but as a new way to remotely sell moving forward.”

For more information, including a demonstration of together, visit www.bosslogics.com/together, or watch the explainer video here.

You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”