(PRESS RELEASE) NEW YORK — Since its debut, Precisionist exhibited advanced timekeeping at its best — fusing distinctive, bold architectural design with the world’s most advanced chronograph featuring a continuously sweeping second hand. Recently marking 10 years of Precisionist technology, Bulova reinvents the Precisionist aesthetic with a revolutionary new design, now in a sport version.
The Precisionist X Sport styles feature Bulova’s state-of-the-art proprietary 262kHz movement keeping precise timing up to 1/1000th of a second for unparalleled timekeeping in an analog timepiece. Bulova offers three models in a distinct and unexpected octagonal 45x47mm case shape with the top ring of the case left unbracketed to fully reveal the signature Precisionist X multilayered chronograph dial.
Two models feature grey stainless steel cases on either a black sporty EPDM rubber strap with black dial and red accents or on a blue EPDM rubber strap with blue dial and rose gold accents, priced at $975. The third model is offered in stainless steel with a matching multi-link bracelet and rich blue dial, priced at $995. All models include a calendar window, curved sapphire crystal and water resistance to 300m.
“We are delighted to expand our new Precisionist X collection, which is an updated interpretation of our classic Precisionist,” said Jeffrey Cohen, president of Citizen Watch America. “This new rendition offers a sportier look while still maintaining that extraordinary and larger than life visual aesthetic.”
To learn more about the Precisionist X Collection visit bulova.com.
For further press inquiries contact, The Promotion Factory, Kaitlin Derkach, kaitlin@thepromofact.com.
Ready to Relocate? Wilkerson Makes Your Move Seamless
When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time.
"We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them.
Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."
