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California Jeweler Becomes Go-To Brand for Top American Models

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Her all-time best-seller was popularized by a Victoria’s Secret angel.

Since Stephanie Tchamanian launched her Lili Claspe jewelry label five years ago, it has grown into a popular brand among high-profile American models such as Hailey Baldwin (below), Taylor Hill and Jasmine Tookes, Racked LA writes. In a Q&A session with the fashion website, Tchamanian says that she started her business after three months of making jewelry for friends. Her line’s big break happened in 2014, she says, “when Victoria’s Secret angel Candice Swanepoel posted a photo on Instagram wearing the ‘Rope The Moon’ lariat. It translated into long nights fulfilling orders, but it was worth it.”

@haileybaldwin is on in our [Jax Lariat & Ellie Choker] at last nights red carpet in SF #lilibabe

A photo posted by lili_claspe (@lili_claspe) on Feb 7, 2016 at 11:16am PST

Read more at Racked

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If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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