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California Jeweler Becomes Go-To Brand for Top American Models

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Her all-time best-seller was popularized by a Victoria’s Secret angel.

Since Stephanie Tchamanian launched her Lili Claspe jewelry label five years ago, it has grown into a popular brand among high-profile American models such as Hailey Baldwin (below), Taylor Hill and Jasmine Tookes, Racked LA writes. In a Q&A session with the fashion website, Tchamanian says that she started her business after three months of making jewelry for friends. Her line’s big break happened in 2014, she says, “when Victoria’s Secret angel Candice Swanepoel posted a photo on Instagram wearing the ‘Rope The Moon’ lariat. It translated into long nights fulfilling orders, but it was worth it.”

@haileybaldwin is on in our [Jax Lariat & Ellie Choker] at last nights red carpet in SF #lilibabe

A photo posted by lili_claspe (@lili_claspe) on Feb 7, 2016 at 11:16am PST

Read more at Racked

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Wilkerson Helped This Jeweler to Navigate His Retirement Sale Despite a Pandemic

Hosting a going-out-of-business sale when the coronavirus pandemic hit wasn’t a part of Bob Smith’s game plan for his retirement. Smith, the owner of E.M. Smith Jewelers in Chillicothe, Ohio, says the governor closed the state mid-way through. But Smith chose Wilkerson, and Wilkerson handled it like a champ, says Smith. And when it was time for the state to reopen, the sale continued like nothing had ever happened. “I’d recommend Wilkerson,” he says. “They do business the way we do business.”

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