Jewelry retailers go the extra mile for wedding customers.
Stucki’s humidor fires up jewelry-shopping experience for guys.
A move to custom and a revitalized brand image changed this store’s course.
Old-fashioned clienteling is taken to new heights.
Mentoring Girl Scouts Sparks Interest in Jewelry Borsheims, Omaha, NE 1 Diamonds are a Girl Scout’s best friend — especially now that a group of Omaha Girl...
After cities are devastated by fire and mud, jewelers offer emotional boost.
Scrap jewelry turns into treasure trove.
Sleek Texas store opens doors to serenity seekers.
Being honest about reason for liquidation leads to continued success.
Party celebrates Sofia Kaman’s year of highlights, including top honors in INSTORE contest.
Tying in a fun, creative theme with a popular jewelry brand can create a magical mind-set for a pre-holiday event.
Attention-getting program draws customers to Jim Kryshak Jewelers.
Smyth Jewelers Baltimore, MD Millennials make a big production out of getting engaged, thanks to the easy availability of video and social media, but they aren’t...
Surbhi Pandya reads and cleans diamonds for customers of retail jewelers during unusual in-store trunk shows. Vivaan JewelleryNew York, NY Looking at diamonds as a commodity...
Lisa Esztergalyos Jeweler Seattle, WA Lisa Esztergalyos carefully studied the family heirloom ring a woman brought into her eponymous Seattle shop and gave the customer her...
Couple's joy over winning a prize inspired an additional special gesture.
Danny Govberg commits to in-house tech through popular mobile watch app.
Interactive trend event fits with Arkansas store's strategy to appeal to women.
EVERY YEAR FOR the past 12 years, jeweler Gary Wyant of G.C. Wyant Fine Jewelry in Indiana, PA, (population 14,055) has designed a platinum and diamond...
THE IDEA Offer Doorbuster Deals Bill Warren, owner of the Gold Mine Fine Jewelry and Gifts in Hudson, NC, has people lining up to get into...
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