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Celebrate An American Passion: Drive-Thru Day Is Approaching, Plus More Important Dates for July

ADA marks 30 years — make sure you’re compliant.

Published

3 years ago

July 1, 2020

INSTORE Staff Instore July 2020 Issue

Celebrate An American Passion: Drive-Thru Day Is Approaching, Plus More Important Dates for July

24 Even before the COVID-19 crisis, one of the few ways Walmart and other traditional retailers were beating Amazon was with the message, “buy online, pick up in-store.” On National Drive-Thru Day, offer a promotion for anyone who opts to do business with you this way (while staying mindful of security considerations). Also, search for ways to improve your curbside pickup game. It’s a convenience Americans can’t get enough of.

7 On TELL THE TRUTH DAY, go the whole day without telling a lie (which includes exaggerations and the “little white” variety). Yep, could be a long day. But the truth shall set you free!

13 For EMBRACE YOUR GEEKNESS DAY, hold a coffee morning/gemological tour through your store. Start with the quartzes and move up to the diamonds.

26 On this date 30 years ago, PRESIDENT GEORGE H.W. BUSH SIGNED THE AMERICANS WITH DISABILITIES ACT (ADA) INTO LAW. Today, check that your store is fully compliant with the letter and spirit of the law.

Wilkerson Testimonials

Wilkerson: “They Feel Like Family”

Newton’s Jewelers in Fort Smith, Ark., was a true institution. But after being at the helm for most of his life, owner (and descendent of the original founder) Kelly Newton decided it was time to retire. He chose Wilkerson to handle the sale. “I’ve known the owners of Wilkerson for a long, long time. I felt at home with them,” he says. The final retirement sale was just a “blast” and the Wilkerson sales team made it so very simple and straightforward, says Newton. Would he recommend Wilkerson to others? Absolutely. “They’ve done incredible work,” says Newton. “They feel like family.”