(PRESS RELEASE) PEARL RIVER,NY — On the other side of the COVID-19 pandemic, a powerful justification for a meaningful purchase will be to treat one of our dedicated, hard-working essential First Responders with a gift of appreciation. CG Creations introduces its First Responders collection with the donation of a Sterling Silver Nurse Necklace to each of its reopening retailers.
Reopening the retail Jewelry industry in the new “post-COVID” economy will be a complicated journey, as consumers experience unprecedented financial uncertainty. In order to jumpstart business momentum and get local economies humming again, retailers are faced with the challenge of claiming that initial “ice-breaker” purchase.
Throughout the pandemic, the company has been encouraged by the endless devotion of itsFirst Responders, a beacon of compassion in difficult times. This has inspired CG Creations to do its part in revitalizing the industry with its First Responders Collection and promotional materials.
The First Responders ZABLE selections honor nurses, police officers, firefighters and all the courageous individuals who never fail to lead the way for the rest of us. The ZABLE Collection of Sterling Silver Beads and Charms is compatible with Pandora and all European-style charm bracelets.
From its Wind & Fire Collection, thank First Responders with Eco-Sustainable Expandable Bangles, Made in the USA from reclaimed and recycled materials, as well as beaded wrap bracelets made of natural stones, and Sterling Silver necklaces.
CG Creations is grateful for the opportunity to “pay it forward” with their First Responders promotion and at the same time help jump-start their Retailers with complimentary laminated Counter Cards feature the perfect gift selections to suggest to your customers, and it will provide the first item at no charge with any order, to assist in the cost of any special pricing you choose to offer.
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Call CG Creations at 800-431-1606 or email sales@cgcreations.com for more information.
Family Legacy, New Chapter: How Wilkerson Turns 89 Years of History Into Future Success
After 89 years of serving the Albany community, Harold Finkle Your Jeweler faced a pivotal decision. For third-generation owner Justin Finkle, the demanding hours of running a small business were taking precious time away from his young family. "After 23 years, I decided this was the time for me," Finkle explains. But closing a business with nearly nine decades of inventory and customer relationships isn't something easily managed alone.
Wilkerson's comprehensive approach transformed this challenging transition into a remarkable success story. Their strategic planning handled everything from advertising and social media to inventory management and staffing — elements that would overwhelm most jewelers attempting to navigate a closing sale independently.
The results speak volumes. "Wilkerson gave us three different tiers of potential goals," Finkle notes. "We've reached that third tier, that highest goal already, and we still have two weeks left of the sale." The partnership didn't just meet financial objectives—it exceeded them ahead of schedule.
