Connect with us

Press Releases

CIBJO Launches New Informational Website

It provides guidelines for describing natural and man-made diamonds.

mm

Published

on

CIBJO website

(PRESS RELEASE) MILAN, ITALY — CIBJO has launched a new informational website, called “What is a Diamond?” Its purpose is to inform consumers and members of the jewellery and gemstone industry about the precise terminology that should be used to describe both natural diamonds and man-made diamonds.

Located on the web at whatisadiamond.org, the new website is an initiative of CIBJO’s Diamond Commission, and it was built with the support of the Swiss Gemmological Institute SSEF.

Using the CIBJO Diamond Blue Book as its primary reference, the new website definitions also comply with ISO Standard 18323 of the International Organisation for Standardisation. They draw a clear distinction between natural diamonds and synthetic or laboratory-grown or laboratory-created diamonds, as well qualifying what are considered natural products and what are considered products made by man.

The website also explains the distinctions used in the Harmonised Commodity Description and Coding System of the World Customs Organisation (WCO), and supplies concise guidelines as to the terminology that should be applied by traders of both natural diamonds and man-made diamonds.

“The purpose of the website is to be an easy-to-find and simple-to-understand reference point for all those who purchase, sell or handle diamonds,” said CIBJO President Gaetano Cavalieri. “Our goal is not to indicate what is better or more valuable, but rather to ensure that the public is able to distinguish between the different products in the marketplace. Consumer confidence, which is the bedrock of our industry, is completely dependent on people being able to make informed purchasing decisions.”

Advertisement

Advertisement

SPONSORED VIDEO

When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

Promoted Headlines

Most Popular