Headlines

Coming Soon: Lab-Grown Diamonds from Swarovski

Published

8 years ago

May 16, 2016

INSTORE Staff

Launch of DIAMA brand marks company’s first foray into the created diamond market.

Swarovski has announced the launch of its DIAMA brand, a lab-grown diamond line that represents the luxury crystal maker’s entrance into the diamond market, IDEX Online reports. According to the article, Swarovski negotiated for De Beers to supply “gem-quality rough lab-grown diamonds on a long-term basis.” Each piece comes with a certificate of authenticity, with all diamonds larger than 0.30 carats certified by the International Gemological Institute. Currently, six different collections are available on the DIAMA website.

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”