Press Releases

‘Corona’ Pendant Marks This Year’s Solar Eclipse

Published

7 years ago

July 12, 2017

INSTORE Staff

The reception ‘has been phenomenal.’

Created in the image of the eclipse, the pendant is fashioned from sterling silver, set with black onyx, and accented with CZ for a sparkling effect.

(Press Release) On Aug. 21, the U.S. will fall under the path of a total solar eclipse. During the eclipse, the sun will disappear behind the moon and turn the daylight into twilight. At the same time, the temperature will drop rapidly, as the rare total solar eclipse sweeps the nation. For about two-and-a-half minutes, day will turn into night and people who are in the “path of totality” will be part of an unforgettable experience as the sun’s corona reveals itself in grandeur.

Fascinated by this event, and located directly in the path of totality, Elliott Herzlich, owner of Elliott’s Jewelers in Clarksville, Tennessee, decided to commemorate the experience of the eclipse by creating the uniquely beautiful “Corona” pendant.
For skywatchers the pendant, designed and crafted specifically to capture and keep this historical event close to the wearer’s heart, is the perfect way to preserve the memory of the total solar eclipse.

Created in the image of the eclipse, the pendant is fashioned from sterling silver, set with black onyx, and accented with CZ for a sparkling effect. It’s attached to an adjustable 22” sterling silver chain, which completes the look.

Herzlich said, “We couldn’t think of a better way to mark such a monumental event, taking place so close to home, than this special piece of jewelry. The reception to this pendant has been phenomenal, and got me thinking that perhaps other jewelers along the path of the eclipse might like to offer it to their customers. We still have a little time to order more, and would be happy to work with jewelers who are interested in offering the Corona pendant to their customers as well.”

For more information on the Corona pendant, contact Herzlich at elliottsjewelers@me.com or call him directly at (931) 919-3570.

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”