Headlines

Could Your Store Use a $100,000 New Look?

Published

10 years ago

August 11, 2016

Raise funds and win a makeover.

If you’re an independent retail jeweler and your store could use some sprucing up, Jewelers for Children can help. The nonprofit is sponsoring the Super Store Makeover Contest, whose winner will receive a store makeover valued at more than $100,000. To compete, jewelers can raise funds for Jewelers for Children between Aug. 15 and Dec. 31. Participating jewelers will be able to record their fundraising progress on the contest website.

The winner will be determined by a point system. Ten points are awarded for every donor a retailer recruits, with one additional point for every $500 raised.

“We wanted a system that was fair and equitable to all independent retailers, regardless of their size, said Debra Puzio, vice president of special programs for Jewelers for Children. “Everyone knows it takes the same amount of effort to recruit a donor, whether they give $10,000 or $100. By having a point system, we make sure that the work required to recruit a donor is rewarded, as well as the amount raised being recognized.”

The winner will be announced in January 2017, and the makeover will take place at a time agreed on by the winner and sponsors, which include INSTORE, Grid/3 International, ARMS, USA, Majilite & Partners, StarLuxe Branding, Lansa Americas, Rio Grande, Imtech Graphics, Global Logistics, Jaboa Enterprises, and the CSI Group.

Since its founding in 1999, Jewelers for Children has donated more than $51 million to programs benefiting children affected by illness, abuse or neglect.

Learn more at the Super Store Makeover webpage

How Howes Diamond Jewelers Closed a Location — and Opened the Door to What's Next

Dan Howes grew up in his family's jewelry business, eventually taking the helm of two locations his father launched in 1964. When it came time to consolidate, he turned to Wilkerson. "It was a pretty easy decision," Howes says, citing the company's strong reputation and a friend's successful experience. Wilkerson's proven sales roadmap delivered — meeting projected financial goals and guiding the process every step of the way. "This is their profession. They have it dialed in."