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COUTURE’s Very Own Podcast Series and More of This Month’s Service News

Plus a program that trains your negotiating skills.

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Golden Guidance

COUTURE’s Very Own Podcast Series and More of This Month’s Service News

Liz Kantner

You’ve probably already heard of Liz Kantner’s Stay Gold, a marketing consultancy known for its work with independent jewelry designers. But did you know you can join Liz’s private online community for just $40 a month for exclusive content, weekly live chats, expert interviews, and sales/marketing tips? Yes, please.
lizkantner.com

More Yes

Ohio-based fine jewelry manufacturer Victor Corporation has released its 2020 bridal and fashion book. The elegant new catalog, entitled Say Yes!, offers a sparkling selection of on-trend and classic diamond bridal and fashion jewelry, ranging from 0.10 TCW to 5 TCW.
victorcorporation.com

Talking Couture

The legendary COUTURE trade show is now producing its very own podcast. The podcast, to be released monthly, will feature Couture’s publicist, Michelle Orman, in conversation with a diverse group of artists and brands.
thecoutureshow.com

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Newly Crowned

Arch Crown’s new 2020 Tag & Label Plus Bar Code Technology Catalog has all the essential bits and pieces your business needs to function. It features over 100 styles of stock, pre-printed, and custom printed tags and labels, plus a full line of bar code technology products and more.
archcrown.com

Don’t Hate, Negotiate

The Women’s Jewelry Association (WJA) is debuting Negotiable, an educational program that offers a collection of videos, assessments, worksheets and more to help its members build their ability to negotiate a promotion, a better vendor contract, or higher sales.
womensjewelryassociation.com

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SPONSORED VIDEO

When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

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