(PRESS RELEASE) NEW YORK – The Cultured Pearl Association of America (CPAA) announces that it is offering Affiliate memberships for $299 — a savings of $200 — to 50 individuals for a limited time. And not only will the membership be discounted, but you will be able to lock in this renewal rate for life.
From now through October 31, gain discounted access to a CPAA membership that includes:
- Proprietary and internationally pearl-producer vetted online pearl education called Pearls As One (PearlsAsOne.org) that will certify that you and staffers have expert knowledge in cultured pearls,
- Stock illustrations and photography,
- Monthly social media promotion on the CPAA feeds,
- The opportunity to be featured on social media in live at-trade-show coverage through Facebook and Instagram Live,
- Outreach to the media,
- The ability to participate in annual press day,
- Original content on the CPAA website and the ability to be featured,
- A listing in the online directory and in the soon-to-be-created online catalog of members,
- The ability to participate in CPAA-organized influencer contests on social media,
- Discounts on orders of proprietary pearl-specific promotional merchandise,
- Discounts on entries to the Annual International Pearl Design Competition (IPDC), and more.
“The CPAA has been friendly and welcoming and has introduced me to many potential clients and connections,” says Nick Deng, a Foundation member and the founder of SF Pearl & Jewelry and EPearlFarm.com.
Current members could also possibly take advantage of this deal by renewing memberships now for the $299 rate in order to lock in the low renewal sum for life. Contact CPAA Marketing Director Kathy Grenier at kathyspearl@gmail.com or Executive Director Jennifer Heebner at JHeebner@cpaa.org to discuss.
“The CPAA is excited about the continued growth of offerings and we want to encourage more jewelry store owners to take advantage of the benefits,” Aziz Basalely, CPAA president and the owner of Eliko Pearl.
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To learn more about the CPAA and its members, log onto www.cpaa.org.
After 139 Years, A Family Legacy Finds Its Perfect Exit With Wilkerson.
When third-generation jeweler Sam Sipe and his wife Laura decided to close Indianapolis’ historic J.C. Sipe Jewelers, they turned to Wilkerson to handle their retirement sale. “The conditions were right,” Sam explains of their decision to close the 139-year-old business. Wilkerson managed the entire going-out-of-business sale process, from marketing strategy to sales floor operations. “Our goal was to convert our paid inventory into retirement funds,” notes Sam. “The results exceeded expectations.” The Sipes’ advice for jewelers considering retirement? “Contact Wilkerson,” Laura says. “They’ll help you transition into retirement with confidence and financial security.”