(PRESS RELEASE) NEW YORK — ShineBright USA announced the appointment of Daniel Schneider as Director of Strategic Growth and Partnerships. A recognized innovator in the lab-grown diamond (LGD) sector, Schneider brings decades of experience in building brands, scaling global organizations, and leading strategic change within the fine jewelry industry.

Dan Schneider
“Dan brings a rare combination of deep industry experience, entrepreneurial leadership, and a clear understanding of what today’s retailers need to succeed,” said Akshat Sanghavi, President of ShineBright USA. “We are excited to welcome him to the team and believe his vision and relationships will play a key role in strengthening our partnerships and accelerating ShineBright’s growth in the U.S. market.”
Schneider’s appointment comes at a pivotal time for ShineBright as the company enters a new phase of strategic growth. In his new role, he will focus on the two most critical issues facing modern retailers: driving growth through the cultivation of long-term, durable partnerships. Schneider is also tasked with building a national independent sales force and is currently seeking 1099 sales professionals across the United States.
“I have spent my career learning that sustainable growth is never about selling alone; selling is not a strategy,” said Schneider. “Real growth comes from dialogue, insight, and execution. I am eager to help retailers explore how partnering with ShineBright can help them compete responsibly and profitably in this evolving marketplace”.
Through this new partnership, ShineBright USA offers retailers a comprehensive suite of LGD services and products, including:
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- Customized Bridal Programs: Delivery within 10 business days.
- Full Product Range: A complete line of bridal, fashion, and essential jewelry.
- Fancy Color LGD Program: Access to specialized color diamonds that are traditionally difficult to source.
- Industry-Leading Terms: The best dating and terms available in the market today.
- Operational Support: Robust backend support to ensure retail success.