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Diamonds Are Mostly Out of Africa, I’m Out of Connecticut. But We Still Have Much in Common

Let’s start with the letter D and my sparkling nature when cut and polished.

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Diamonds Are Mostly Out of Africa, I’m Out of Connecticut. But We Still Have Much in Common

I AM WHITE AND bright, clean and clear — all the attributes usually associated with diamond, yet I have none of the … let’s say “provenance” of the king of gems. My history as a gemstone dates back to 1839, when I was discovered in a small Connecticut town that would serve as inspiration for my name. Jewelry lovers like me because I provide a big, white, classic look that can be worn with just about anything. And, oh yes, at about $50 a carat, I’m quite a bit cheaper than the big D.

Who am I?

Chris Burslem is Group Managing Editor at SmartWork Media.

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Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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