Connect with us
mm

Published

on

Making a quick list right before you open your store each day can help you to be more productive and successful, says jewelry marketing specialist Jimmy DeGroot.

He explains in the video below that he adapted the idea from one in the book How to Become a Rainmaker by Jeffrey J. Fox.

DeGroot says your list should include three items — one from each of these categories:

Things you do for current clients. This could include custom work, repairs, mountings and the like.

Things you do to bring in new clients. Think posting to social media, sending emails and other types of outreach.

Tasks. These are non-sales-related duties needed to keep your business running, such as checking in jewelry and calling vendors.

Advertisement

DeGroot also shares other useful ideas from Fox’s book, including a killer sales question to ask and a way to put delight into your voicemails.

Take a look.


Do This Right Before You Open Your Jewelry Store Each Day

Advertisement

SPONSORED VIDEO

She Wanted to Spend More Time with Her Kids. She Called Wilkerson.

Your children are precious. More precious than gold? Absolutely! Just ask Lesley Ann Davis, owner of Lesley Ann Jewels, an independent jewelry store that — until the end of 2023 — had quite a following in Houston, Texas. To spend more time with her four sons, all in high school, she decided to close her store. Luckily, she was familiar with Wilkerson and called them as soon as she knew she wanted to move on to bigger, better and more family-focused things. Was she happy with her decision? Yes, she was. Says Davis, “Any owner looking to make that life change, looking to retire, looking to close, looking for a pause in their career, I would recommend Wilkerson. Hands down!”

Promoted Headlines

Most Popular