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David Squires

Editor’s Note: Let’s Think Big

If you truly believe in an idea, move ahead boldly.

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THIS YEAR, April is a month to start thinking big.

We’re thinking big with this year’s seventh edition of The SMART Jewelry Show, being held April 18-20 at Chicago’s Navy Pier. Our biggest catch in our speaker lineup? Famed “retail anthropologist” Paco Underhill, author of one of my favorite business books ever, the classic retail manual Why We Buy. I can’t wait to hear what Paco has to tell our SMART Show audience. One guarantee: it’s gonna be big.

One extra big thing to look forward to at The SMART Show is the return of our epic ballroom party Sunday night after the show. Good food, free drinks, and some seriously impressive industry dancing skills, all in one of the prettiest places in Chicago.

In this month’s INSTORE, we’re also thinking big — with a story on 10 of the biggest innovators in the jewelry businesses. Featured are retailer Joanne Teichman, who has built her store Ylang | 23 into one of the best online destinations for fine jewelry; designer Rony Tennenbaum, who is revolutionizing marketing of jewelry to same-sex couples; and jeweler Jim Tuttle, whose custom-design superstore, Green Lake Jewelry Works, keeps growing and growing; plus innovative manufacturers like Ritani and Gabriel & Co. and Shinola, who are earning attention for technological advances and creative marketing.

One common theme among the members of the group? It’s not that they’re always right. It’s that, if they truly believe in an idea, they’re never afraid to be wrong.

So go ahead. Lose your fear. Be bold and always think big!

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Wishing you the very best business,

David Squires

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Wilkerson Testimonials

Retirement Made Easy with Wilkerson

The store was a landmark in Topeka, Kansas, but after 80 years in business, it was time for Briman’s Leading Jewelers to close up shop. Third generation jeweler and owner Rob Briman says the decision wasn’t easy, but the sale that followed was — all thanks to Wilkerson. Briman had decided a year prior to the summer 2020 sale that he wanted to retire. With a pandemic in full force, he had plenty of questions and concerns. “We had no real way to know if we were going to be successful or have a failure on our hands,” says Briman. “We didn’t know what to expect.” But with Wilkerson in charge, the experience was “fantastic” and now there’s plenty of time for relaxing and enjoying a more secure retirement. “I would recommend Wilkerson to any retailer considering a going-out-of-business sale,” says Briman. “They’ll help you reach your financial goal. Our experience was a tremendous success.”

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