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Wedding Belles

Whether your client wants a timeless classic or a contemporary interpretation, these are the jewels for a happily ever after.

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EVEN CUSTOMERS WHO don’t normally have a thing for bling will run toward a jewelry store when they start to hear wedding bells. Be ready with a well-strategized bridal array, and you can be sure to delight any aspiring spouse who comes through your door.

Model Olga Safari wears jewelry by Harry Kotlar, including Scallop & Chevron Artisan Pavé bands from 7-8 mm in 18K white and yellow gold (2.21-2.55 TCW each), $14,550-$19,200; Chevron Artisan Pavé band in 18K white gold (1.82 TCW), $15,045; and Criss Cross Artisan Pavé hoop earrings in 18K white gold (0.56 TCW), $3,950. Call (800) 675-0479 or visit harrykotlar.com for more. PHOTOGRAPHER: Catherine Asanov; AGENCY: Now What Model Management.

Timeless Romance

Bridal is one category where the lure of traditional styles will always be powerful. These designs embody the beauty of the iconic engagement ring in a modern way that is sure to delight discerning romantics for countless years to come.

Brooklyn Jewelers platinum semi-mount

Brooklyn Jewelers

Platinum semi-mount with diamonds (1.08 TCW). Center stone not included.

$3,250

(718) 534-4408, brooklynjewelers.com

Noam Carver — CrownRing Bridal House 14K rose gold semi-mount

Noam Carver — CrownRing Bridal House

14K rose gold semi-mount with diamonds (0.09 TCW). Center stone not included.

$1,789

noamcarver.com

Unique Settings of New York 14K white gold semi-mount

Unique Settings of New York

14K white gold semi-mount with diamonds (0.15 TCW). Center stone not included.

$1,350

(718) 247-4500, uniquesettings.com

Kim International 14K white gold semi-mount

Kim International

14K white gold semi-mount with diamonds (0.50 TCW). Center stone not included.

$2,795

(800) 275-5555, kimint.com

Sylvie Collection 14K yellow gold semi-mount

Sylvie Collection

14K yellow gold semi-mount with diamonds (0.29 TCW). Center stone not included.

$1,750

(800) 992-3426, sylviecollection.com

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Tacori platinum semi-mount

Tacori

Platinum semi-mount with diamonds (0.36 TCW). Center stone not included.

$4,190

tacori.com

GN Diamond platinum ring with 18K yellow gold and fancy yellow diamond (4.20 TCW)

GN Diamond

Platinum ring with 18K yellow gold and fancy yellow diamond (4.20 TCW).

$93,000

(800) 724-8810, gndiamond.com

Berco platinum semi-mount with diamonds

Berco

Platinum semi-mount with diamonds (0.30 TCW). Center stone not included.

$3,000

(800) 621-0668, bercojewelry.com

Stuller 14K yellow gold semi-mount

Stuller

14K yellow gold semi-mount with diamonds (0.167 TCW). Center stone not included.

$1,200

(800) 877-7777, stuller.com

Edgy Engagement

The only rule in contemporary bridal is that the rules no longer apply. Your customers know that they are magical unicorns of individuality and they’re on the hunt for a ring that reflects that uniqueness. Don’t be afraid to blow their minds by showing them something they’ve never seen before.

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

NEI Group

Platinum semi-mount with diamonds (0.58 TCW). Center stone not included.

$3,195

(800) 223-5820, neigroup.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Artëmer

18K yellow gold ring with diamonds (1.10 TCW).

$7,980

+972-3-5245552, artemerstudio.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Melissa Scoppa

14K yellow gold engagement ring with center diamond (0.98 TCW) and diamond accents.

$3,225

(717) 298-0722, melissascoppa.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

ILA

18K yellow gold ring with diamonds (0.308 TCW).

$3,245

(713) 780-2828, ilacollection.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Erika Winters Fine Jewelry

Platinum ring with unheated blue sapphire.

Price on request

erikawinters.com

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Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Mindi Mond

Platinum ring with diamonds.

$8,800

mindimondny.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Nora Kogan

14K yellow gold ring with enamel and diamond (0.60 TCW).

$3,195

norakogan.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

ManiaMania

14K yellow gold ring with pear cut bicolor sapphire.

$2,800

themaniamania.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Leslie Paige Jewelry

14K yellow gold ring with diamond (1.00 TCW).

$9,900

(949) 683-6459 , lesliepaigejewelry.com

Band Together

We know the engagement ring is the big ticket item, but don’t underestimate the importance of having a good selection of wedding bands on hand, too. Wedding sets can always grow into wedding stacks, and if you have everything a couple needs, they’re going to want to keep coming back.

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Beverley K

Platinum ring with diamonds (0.50 TCW).

$2,475

(619) 465-4789, beverleyk.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Jewelry Innovations

Serinium ring with 14K rose gold.

$1,125

(800) 872-6840, jewelryinnovations.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Forevermark

Platinum ring with diamond (0.01 TCW).

$695

(203) 388-3527, forevermark.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Thorsten

Titanium ring with gold plating.

$179.99

(888) 209-4757, thorstenrings.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Suneera

14K yellow gold ring with a marquise rose cut diamond.

$5,152

(310) 598-5010, suneera.com

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Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Gabriel & Co.

14K white gold ring with diamonds.

$5,080

(212) 519-1400, gabrielny.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Shy Creation

14K white gold ring with diamonds (0.30 TCW) and sapphires (0.30 TCW).

$900

[email protected], shycreation.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Sethi Couture

18K rose gold ring with black diamonds.

$1,000

(415) 863-1475, sethicouture.com

Check Out Some of 2019’s Most Notable Engagement and Wedding Rings

Lashbrook

Cobalt chrome ring with laser-carved pattern and deer antler sleeve.

$825

(888) 252-7388, lashbrookdesigns.com

Becky Stone writes about jewelry styles for INSTORE. She is founder and CEO of well-known jewelry blog Diamonds in the Library.

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Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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