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Eye Catchers: Eve J. Alfillé Gallery & Studio,

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Published

on

Eye Catchers: Eve J. Alfillé Gallery & Studio

Evanston, IL

Published in the May 2012 issue

Eye Catchers: Eve J. Alfillé Gallery & Studio,

1 Short, hardhitting question challenges readers to think of jewelry differently while raising perception of this store’s quality

2 Beautiful custom jewelry takes center stage due to exceptional lighting and framing of the model

3 The composition of the copy and the image draw attention to the center: headline, jewelry and store logo

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SPONSORED VIDEO

When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”

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Eye Catchers: Eve J. Alfillé Gallery & Studio,

mm

Published

on

Eye Catchers: Eve J. Alfillé Gallery & Studio

Evanston, IL

Published in the May 2012 issue

Eye Catchers: Eve J. Alfillé Gallery & Studio,

1 Short, hardhitting question challenges readers to think of jewelry differently while raising perception of this store’s quality

2 Beautiful custom jewelry takes center stage due to exceptional lighting and framing of the model

Advertisement

3 The composition of the copy and the image draw attention to the center: headline, jewelry and store logo

Advertisement

SPONSORED VIDEO

When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”

Promoted Headlines

Most Popular