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Face Front: Super Proposal

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Face Front: Super Proposal

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Face Front: Super Proposal 

Published in the March/April 2012 issue

CONCEPT Contestants write their love story submissions to win $7,500 toward an engagement ring at Sissy’s and a “will you marry me” proposal to air during the Super Bowl. 

EXECUTION The contest was promoted on Facebook beginning in early December, with entries accepted through late January (Facebook promotion continued through the Super Bowl and subsequent publicity). A winner was chosen and his 15-second proposal filmed, then later aired during the game. A local news station chose the winner, filmed the proposal, and later did a fourminute interview with the winning couple.

FRIEND COUNT 3,367 (as of 3/14/12)

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Face Front: Super Proposal

Face Front: Super Proposal

 


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Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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Face Front: Super Proposal

mm

Published

on

 

Face Front: Super Proposal

Facebook promotions that work

Face Front: Super Proposal 

Published in the March/April 2012 issue

CONCEPT Contestants write their love story submissions to win $7,500 toward an engagement ring at Sissy’s and a “will you marry me” proposal to air during the Super Bowl. 

EXECUTION The contest was promoted on Facebook beginning in early December, with entries accepted through late January (Facebook promotion continued through the Super Bowl and subsequent publicity). A winner was chosen and his 15-second proposal filmed, then later aired during the game. A local news station chose the winner, filmed the proposal, and later did a fourminute interview with the winning couple.

Advertisement

FRIEND COUNT 3,367 (as of 3/14/12)

Face Front: Super Proposal

Face Front: Super Proposal

 


{JFBCLike}

{JFBCComments}

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

Promoted Headlines

Most Popular