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Fana Expands Names 2 Sales VPs

Luxury specialists Courtney Cufaro and Michael McGuire join Fana’s sales team.




Courtney Cufaro | Michael McGuire

Courtney Cufaro | Michael McGuire

(PRESS RELEASE) NEW YORK — Fana, the leading bridal and fine jewelry brand, continues its growth of the sales team with the recent additions of Courtney Cufaro as vice president of sales in the Mid-Atlantic and Michael McGuire as vice president of sales, Canada. This expansion builds on the momentum of 2020, in which the brand announced three new high-profile positions.

“We are thrilled to establish our brand presence in Canada for the first time. With Michael McGuire leading the charge, our new Canadian retailers are in very capable hands,” commented owner Bobby Jain. “Courtney Cufaro will add significant strength and expertise to the Mid-Atlantic, where the brand has been steadily growing. With these additions to our sales team, we can ensure Fana continues to excel in servicing our retail partners.”

Courtney Cufaro, who joined Fana in November 2020, will lead sales for several states throughout the Mid-Atlantic, including New Jersey, Pennsylvania, Maryland, Delaware, Washington DC Metro, and Virginia. Before joining Fana, Courtney spent more than eight years as a sales leader in high fashion retail, including at Saks Fifth Avenue, where she honed her ability to predict fashion trends and gain insights about luxury shoppers’ expectations for jewelry.

Michael McGuire joins as Sales VP for Canada, giving Fana a presence in that market for the first time ever. Michael brings immense experience and skills to the market, with 10 years in the diamond jewelry sector, including five years each at Tacori and Hearts on Fire. Prior to working in fine jewelry, he also spent many years working in the fashion sector at brands such as Hugo Boss and Kenneth Cole.




When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

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