Connect with us

Finalist-ACS 2002 - The Collector Fine Jewelry

Published

on

The Collector Fine Jewelry, Fallbrook, CA

OWNERS: The Collector Fine Jewelry; ADDRESS: 912 S. Live Oak Park Road, Fallbrook, CA 92028; PHONE: 760-728-9121


THE COLLECTOR was opened in 1971 by Bill Larson, whose Pala International tourmaline mining company had already been operating for three years. The store and staff present jewelry with an emphasis on education. Displays of natural crystal formations, rare wood and fossils are used in the creation of display cases, and a model of a mine tunnel with an authentic timbered opening visually demonstrates how gemstones are created by nature and mined by man. There’s also a kids’ corner with mineral specimens and educational toys.

Anna Sowden was wowed by The Collector’s unique presentation. “What an adventure!” she enthused. Karen Karch was more impressed by the texture of the interior, saying, “I like the earthy wall detail.” She felt that, despite the unusual décor, the store still managed to feel “like a plush living room.” Gwen Carrington gave high marks to the Larsons for being “very consistent with the overall image and brand of the store.”

The Collector Fine Jewelry interior

Advertisement

Copycat Tips:

  • Education made fun … for adults and kids alike

Watch Out For:

  • Novel décor choices that look odd, rather than complement the entire store

Continue Reading
Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Retirement Made Easy with Wilkerson

The store was a landmark in Topeka, Kansas, but after 80 years in business, it was time for Briman’s Leading Jewelers to close up shop. Third generation jeweler and owner Rob Briman says the decision wasn’t easy, but the sale that followed was — all thanks to Wilkerson. Briman had decided a year prior to the summer 2020 sale that he wanted to retire. With a pandemic in full force, he had plenty of questions and concerns. “We had no real way to know if we were going to be successful or have a failure on our hands,” says Briman. “We didn’t know what to expect.” But with Wilkerson in charge, the experience was “fantastic” and now there’s plenty of time for relaxing and enjoying a more secure retirement. “I would recommend Wilkerson to any retailer considering a going-out-of-business sale,” says Briman. “They’ll help you reach your financial goal. Our experience was a tremendous success.”

Promoted Headlines

Most Popular