(Press Release)
NEW YORK – Devotion, a luxury diamond brand that attracts the millennial customer to established independent jewelry stores, has partnered with Forevermark to introduce a new brand of exclusive bridal and fashion jewelry, Devotion with Forevermark.
Devotion is a Vermont-based brand that creates limited edition and serialized engagement rings. Every design features Devotion with Forevermark diamonds, cut to a patented faceting structure by Forevermark Diamantaires revealing a unique Inner Blaze.
Perry B. Sporn, president and CEO of Devotion Diamonds, says, “We are proud to be partnering with Forevermark on such an ambitious program. Jewelers need to have an authentic luxury story to tell unlike any existing products within today’s market. Devotion with Forevermark is positioned to change the conversation around diamonds for the millennial – presenting them with a true American Luxury brand focused on tier one quality, responsible sourcing and a fully branded piece– from its melee, to the metal, and the center stone.”
Forevermark U.S. President Charles Stanley added, “By collaborating with Devotion, we are offering our retail partners a top-tier product that caters to what consumers are looking for. Each piece of jewelry in the collection is unique and utilizes only Forevermark diamonds, which gives consumers the reassurance that their diamond is responsible sourced from mines that uphold the highest business, social and environmental standards.”
Devotion with Forevermark is available exclusively to select authorized Forevermark retailers, as well as official Devotion stores and boutiques.
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Family Legacy, New Chapter: How Wilkerson Turns 89 Years of History Into Future Success
After 89 years of serving the Albany community, Harold Finkle Your Jeweler faced a pivotal decision. For third-generation owner Justin Finkle, the demanding hours of running a small business were taking precious time away from his young family. "After 23 years, I decided this was the time for me," Finkle explains. But closing a business with nearly nine decades of inventory and customer relationships isn't something easily managed alone.
Wilkerson's comprehensive approach transformed this challenging transition into a remarkable success story. Their strategic planning handled everything from advertising and social media to inventory management and staffing — elements that would overwhelm most jewelers attempting to navigate a closing sale independently.
The results speak volumes. "Wilkerson gave us three different tiers of potential goals," Finkle notes. "We've reached that third tier, that highest goal already, and we still have two weeks left of the sale." The partnership didn't just meet financial objectives—it exceeded them ahead of schedule.
