Connect with us

Press Releases

Frederick Goldman Hires General Manager for Independent Jeweler Channel

She has over 20 years of experience in the watch industry.

mm

Published

on

 Lauren Calmas

Lauren Calmas

(PRESS RELEASE) SECAUCUS, NJ — Lauren Calmas joins Frederick Goldman, Inc. as the newly appointed senior VP, general manager of the independent jeweler channel of business. With over 20 years of experience in the watch industry, Lauren is a passionate sales and marketing leader with a proven track record of building businesses by meeting both consumer and customer needs with brand, product and business solutions.

Most recently, Lauren served as co-founder and chief marketing officer of TROVERIE, the luxury watch industry’s first brand-authorized ecommerce platform incorporating 70+ leading independent jewelers. Prior to her venture with TROVERIE, Lauren held a diverse range of marketing and business roles at Geneva Watch Group and Movado Group Inc.

In her new position, Lauren will lead the company’s independent business channel while growing the newly created B2B business for small e-commerce sellers. She will be responsible for the go-to-market strategy and all marketing and sales activities in the channel. Lauren will report directly to Jonathan Goldman, CEO.

“We are extremely fortunate to retain Lauren to lead the strategy for our independent segment of the business,” said Jonathan Goldman, chairman and CEO of Frederick Goldman, Inc. “Lauren brings a vast amount experience and will be a key driver as we look to root deeper within our accounts. One of our top priorities is to ensure that we offer our independent jeweler partners the very best in terms of service, product and marketing services. Adding Lauren to the team will allow us to further enhance our go-to-market strategy, and significantly enhance the value we provide to FGI’s retail customers.”

For more information please contact Natalie Engravido at [email protected].

Advertisement

Continue Reading
Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Retirement Made Easy with Wilkerson

The store was a landmark in Topeka, Kansas, but after 80 years in business, it was time for Briman’s Leading Jewelers to close up shop. Third generation jeweler and owner Rob Briman says the decision wasn’t easy, but the sale that followed was — all thanks to Wilkerson. Briman had decided a year prior to the summer 2020 sale that he wanted to retire. With a pandemic in full force, he had plenty of questions and concerns. “We had no real way to know if we were going to be successful or have a failure on our hands,” says Briman. “We didn’t know what to expect.” But with Wilkerson in charge, the experience was “fantastic” and now there’s plenty of time for relaxing and enjoying a more secure retirement. “I would recommend Wilkerson to any retailer considering a going-out-of-business sale,” says Briman. “They’ll help you reach your financial goal. Our experience was a tremendous success.”

Promoted Headlines

Most Popular