I had a customer who was trying to describe a type of ring that he had seen in my store. He was really struggling to come...
Did we mention last time that once you start making lists it’s really, really hard to stop? Well, it’s still the case. So once again, will...
Read the story in this issue on whether you need a new site for your store? Well, the ?In the End? team has come up with...
THE CLEAVAGE CLOSE. I was showing a two-tone reversible omega with a diamond slide. Our customer wanted to see how it looked on one of our...
A couple comes in the store and I ask, “Are we looking for something special today?” The lady says yes, she is looking at wedding rings....
This guy had some issues.
FUNNY THING ABOUT LISTS. Once you start making them, it's impossible to stop. At least that's what we found after last month's “Listapalooza” column, which is...
Inspired firstly by David Letterman's "Top Ten Lists", secondly by the funny listmakers at McSweeneys.net, and finally by the really spicy Indian curry we had at...
A smile goes a long way. But an arrow goes even further. You say pillage, I say acquisition. Never put off today what you can ransack...
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