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GF Virtual Try On from GemFind

Augmented Reality has even made its way into the jewelry industry- and GemFind Digital Solutions is the first mover in this exciting direction.

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(PRESS RELEASE) NEWPORT BEACH, CA — GemFind Digital Solutions, the #1 technology and digital marketing agency in the jewelry industry, released its newest online tool, GF Virtual Try On. GF Virtual Try On is a highly responsive and interactive application which allows jewelry store website visitors to try on jewelry via their mobile or laptop camera, without having to visit a jewelry store.

There is no physical interaction required with GF Virtual Try On and it allows prospective customers to try on earrings, necklaces, rings, and bracelets, scaled to the correct size, directly from a jewelry store’s or designer’s website. GemFind Digital Solutions has done its part in developing and integrating GF Virtual TryOn with Shopify, WordPress, and Magento websites bringing a new heightened layer to the customer experience for jewelry stores and jewelry designers.

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The photography requirement for products to have GF Virtual Try On installed on your website is a front view photograph of the product with an image size of 3000 x 3000 pixels.

According to the USA AR Retail Study, over 71% of consumers say they would shop more often if they used Virtual Reality tools.

Additionally, 40% of consumers say they would pay more for a VR/AR product that they could customize.

It was also shown that conversion rates went up by over 40% by utilizing virtual reality.

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“We are at a turning point in commerce and e-commerce, and now potential clients want to try on jewelry without having to leave their homes to do so. We already shop so much online – and with GemFind’s GF Virtual Try On, jewelry customers can now buy a piece of jewelry directly from your website, while trying it on at home first,” said Alex Fetanat, CEO of GemFind.

It’s another way jewelry stores can offer clients a “visual” and “virtual” experience at their own convenience.

GF Virtual Try On, will be debuted and officially released at the JCK Show in Las Vegas at the GemFind booth in the Essentials & Technology section of the show.

A free, no-obligation demonstration is available by calling 1-800-373-4373 or by emailing sales@gemfind.com.

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Windsor Jewelers: Building for Tomorrow with Wilkerson

After 43 years in the jewelry industry, Windsor Jewelers' President Rob Simon knows the value of trusted partnerships. When planning a store expansion in Winston-Salem, North Carolina, he turned to Wilkerson to transform existing inventory into construction capital. "There have been very few companies I've dealt with that I totally trust," Simon shares. "Wilkerson understands their success is 100% based on your success." The partnership enabled Windsor to fund new showcases and construction while maintaining their position as their community's premier jeweler. For Simon, the choice was clear: "Over the years, I've been abused in every direction there is by different people in this industry, so I know what to avoid. One company not to avoid is Wilkerson."

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