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GJEPC Presents Design Inspirations 2017: Designing for the Millennials

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(Press Release) MUMBAI — In its golden jubilee year, the Gems & jewelry Export Promotion Council (GJEPC) presented the “Design Inspirations 2017: Designing for the Millennials” seminar Feb. 9-10. Design Inspirations is an initiative to educate jewelers, designers and students about the upcoming trends in the gems and jewelry sector in India, Europe and the U.S. It seeks to give in-depth insights into consumer (especially millennial) behavior patterns, aspirations, desires, emotions, and feelings, and how to translate them into thematic concepts and visual directions.

The dignitaries for the inaugural session included, among others, Raj Kamal, director, Ministry of Commerce, Government of India; Praveenshankar Pandya, chairman, GJEPC; Shailesh Sangani (convener, promotions, marketing and business development, GJEPC; Colin Shah, member promotions, marketing and business development, GJEPC and director, Kama Schachter jewelry; Nirupa Bhatt, managing director, GIA India and Middle East; Paola De Luca, The Futurist Ltd.; Shimul Mehta Vyas, NID; Biren Vaidya, MD, Rose Group; Shuchi Pandya, Pipabella; and Reena Ahluwalia.

Addressing the inaugural session, Pandya said, “Design Inspirations seminar seeks to establish the importance of a strong design base in a rapidly evolving world order. India’s jewelry exports account for only 20 percent of the global business and most of this constitutes manufacturing to designs provided by international retailers; not much of bridal. India has rich archives of traditional jewelry designs and now we need to blend the modern with the traditional. In sync with the Prime Minister’s vision of replicating India’s diamond business in the jewelry business, we are opening Indian Institutes of Gem & jewelry in Varanasi, Mangalore (Karnataka) and Punjab amongst others. This will help nurture unique jewelry manufacturing art and craft such as Pina Mina Art of Varanasi or Tibetan art of Nepal, etc. We also intend to create jewelry parks with modern machines to help create modern 3D designs.”

Explaining the theme, Shah added, “Designing for Millennials is the theme of Design Inspirations 2017 and we are hoping that each of you gets inspired with new ideas and a paradigm shift in thought-process. The array of eminent speakers will open minds and expand them to think in new ways. Design Inspirations will also serve as the base for India’s own Trend Book for year 2017.”

Vyas said, “Today’s millennials are globally connected and are adept in a technologically enabled mobile society. They are used to disruption and creation of a new paradigm shift. Today marks the fourth Industrial Revolution which marks the fusion of the physical, digital and virtual worlds. Today’s millennials, who are professionally inclined, are spoilt for choice. jewelry is a good communicator. The new age consumer is individualistic and unafraid to disagree or experiment. They have innate inborn confidence. They are characterised by Value Shift, Luxury Redefined, Product Offerings, Attitudinal Changes and Value Changes.” She added, “Millennials have moved from traditional mindsets – from securing future to living in the moment; mindless to mindful consumption; from following to shunning stereotypes; from mass to classy affordable bespoke; and materialistic to non-materialistic sustainable ways. Research plays a very important role in defining trends. There is a change in the way in which they experience the perceived value. The intangibles are all about storytelling, value association, symbolism, etc.; while the tangibles are all about shape, form, ergonomics, material, colors and comfort. The new influences include 3D forms with sculptural influences. They find beauty even in imperfections. The new global order is all about fashion forward, cultural rootedness/ heterogenity and collaboration.”

Ahluwalia said, “Today’s jewelry design is all about visual symbolism and memorable thoughts. Millennials love rare pieces such as green diamond adorned jewelry or love-locked pieces. In America, customers love smaller diamonds and enamelled pieces. Millennials are all about self-expression & values; and meaningful, minimalism adornments, which leave a lasting emotional impact. Millennials don’t want jewelry to define them but they want to define jewelry. “

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Vaidya said, “Brands have to break free from getting stuck to older generations and learn from Burberry example. Today is the time of the Me Me Me Generation, NetFlix & Chill as eulogized in Time magazine. We have to personalise for the new millennials. We have to unthink and unlearn so as to give enhanced customer experiences.”

De Luca said, “This is the era of the millennials. Markets are facing new challenges battling online and offline realities, psychological and demographic clusters, global and local. Retail chains are slow and large corporations are not flexible to shift strategies rapidly and seems confused on why consumers are not walking into the stores.” Talking about the global politics and Trump effect, Paola said, “Political issues creates tensions, turmoil in the economic sentiments and exports go down. Consumers are ahead of what politics and the market offer.”

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Diamond Empowerment Fund Now Doing Business As Diamonds Do Good

The change will be celebrated at DDG’s signature event June 1 in Las Vegas.

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(PRESS RELEASE) NEW YORK – Seizing on the simplicity, significance and resonance of its “Diamonds Do Good” tagline, the Diamond Empowerment Fund announced that it will evolve its business name to Diamonds Do Good. In keeping with the change, the non-profit organization has reimagined its logo and will be doing the same to its signature Las Vegas event held on the eve of the opening of the JCK Show.

Inspired by Nelson Mandela in 2007, over the past 12+ years the Diamond Empowerment Fund’s mission has supported programs that develop and empower people in diamond communities around the world. In recent years, its mission expanded to exemplify and tell the stories of the good that natural diamonds do for people in the communities where they’re mined, cut, polished, and sold. Those stories have resonated with consumers and the trade alike: consumers have a better image of the natural diamond industry, and are more interested in purchasing a natural diamond after reading the ‘do good’ stories hosted on diamondsdogood.com. Likewise, members of the industry now identify their own sustainability programs under the ‘do good’ banner and use #diamondsdogood in their social media outreach, further building on the message and ensuring that diamonds continue to be a source of sustained economic development around the world.

Having created and trademarked the Diamonds Do Good name in 2014, the organization will now identify itself under this moniker moving forward, and has rebranded itself with a fresh, new look to mark this evolution. It will be celebrated at DDG’s signature event June 1 in Las Vegas, as a reimagined evening and experience that draws the industry’s top global leaders.

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Bangkok Gems & Jewelry Fair to Be back in February 2020

Respond by February 14th, 2019 to get special free privilege for Trade Missions.

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(PRESS RELEASE) Apart from showcasing extravagant collections of jewelry and offering an international trading platform twice a year, the Bangkok Gems & Jewelry Fair has become a place where trust is established, and where business partners have turned into friends from long years of trading.

With quality products from manufacturers, traders and designers, lasting relations could be enhanced at the 65th edition of the Bangkok Gems and Jewelry Fair from February 25 to 29, 2020 in Bangkok, Thailand.

For the pre-registration form, click here. Email the form back at ttclausa@att.net or FAX: 323 466 1559.

Respond by February 14th, 2019 to get special free privilege for Trade Missions.

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Jewelers Mutual Donates $500,000 to Three Organizations in Charitable Campaign for 2019

The amounts donated to these organizations were based on votes by the company’s personal jewelry policyholders.

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(PRESS RELEASE) NEENAH, WI — In honor of Giving Tuesday, Jewelers Mutual Group announced the culmination of its charitable campaign for 2019, resulting in $500,000 in donations to three deserving organizations. Funds were distributed this week to Feeding America, the Kids In Need Foundation and Special Olympics. The amounts donated to these organizations were based on votes by the company’s personal jewelry policyholders.

“It is important to have our policyholders be a part of our give back efforts because we share a mutual passion to help others in need. By encouraging them to vote, they made their voices heard, and were able to support the causes they are passionate about,” said Scott Murphy, Jewelers Mutual president and CEO. “Together, we really can do more, and we’re thrilled with the interest, engagement and the results this campaign has received both locally and on a national level.”

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More than 40,000 votes were made by Jewelers Mutual policyholders during the five-month voting period. Based on policyholder votes, Feeding America received $178,300, Kids In Need Foundation received $169,500, and Special Olympics received $147,200. Donations will also be made to Canadian organizations with similar missions.

How policyholders’ votes and corresponding Jewelers Mutual donations impacted the three organizations:

  • Feeding America
    The donation of $178,300 helps provide at least 1,783,000 meals.*
  • Kids In Need Foundation
    The donation of $169,395 supplies over 820 classrooms and 21,000 under-served students with supplies and resources. Additionally, Jewelers Mutual became the first national sponsor of GiftATeacher.org, a program which funds and provides enough school supplies to supply an entire classroom for a full semester.
  • Special Olympics
    The donation of $147,200 by Jewelers Mutual helped train approximately 2,450 Special Olympics athletes and provide a significant and life changing impact for individuals with intellectual disabilities.

Jewelers Mutual encourages and supports its employees to be socially responsible and involved in their community. In addition to the dollars being donated, employees volunteered their time to assist all three organizations in 2019– sorting meals and stocking food for Feeding America Eastern Wisconsin, a member of the Feeding America network; taking part in the Polar Plunge for Special Olympics; and, packing and distributing 2,000 backpacks for the Kids In Need Foundation.

Jewelers Mutual looks forward to continuing its philanthropic pursuits in 2020 to support charitable organizations important to its employees and policyholders. For more information on how Jewelers Mutual gives back, visit JewelersMutual.com/social-responsibility and check out this video and infographic highlighting the past year.

*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks.

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