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GN Diamond Webinar: Holiday Countdown! Strategies for Natural Diamond-Selling Success

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The holidays are only weeks away. And you need to be ready to face the challenge head on! In this GN Diamond-sponsored webinar, sales trainer Shane Decker and GN Diamond CEO Asaf Herskovitz will show you how to stock, sell and manage your natural diamond inventory to maximize sales success in today’s evolving market. You’ll learn all about the hottest natural diamond shapes, sizes and jewelry styles—and how to check your inventory to make sure you’ve got the stock to sell; how to capitalize on the natural diamond comeback—as lab-grown prices continue to fall, consumers are returning to natural diamonds for their lasting value and emotional significance; how to make sure your staff is ready to sell, and you have the tools necessary to manage your team in today’s competitive landscape; and why it’s more important than ever to focus on natural diamonds and how to stop selling on price alone—emphasizing rarity, heritage, and investment value.

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SPONSORED VIDEO

Exceeding Every Expectation: How Wilkerson Helped d’Original Jewelers Achieve an Outstanding Retirement Sale

When David Rees decided to retire after 34 years of serving Bellevue, Washington’s Eastside, he and his wife knew their exit from d’Original Jewelers needed to honor their decades-long commitment to customers while meeting their financial goals. Since opening in 1990, David had built a reputation as one of the area’s most trusted names for diamonds, custom jewelry, and repairs. Understanding that a successful retirement sale requires more than just discounting merchandise, David chose Wilkerson to manage his transition. What impressed him most was their attention to detail, particularly in accounting and sales projections. The results far exceeded his expectations — the sale significantly outperformed projections, delivering exceptional financial results that surpassed his retirement goals. “They were always there for support. If we needed anything, they were able to accomplish that,” David shares. For jewelers contemplating retirement, David’s experience demonstrates Wilkerson’s proven ability to deliver outstanding results while providing comprehensive support throughout the entire process. His recommendation? “100% yes.”

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